Bts
MaybeProducts sell for $23.24 on average, inside the sweet spot. But the top 5 products take 77% of clicks, so Bts is a Maybe.
- Flapen Score
- 55 / 100Top 14% of 16,930 Clothing, Shoes & Jewelry niches · +10 vs the category median of 4555
- Market size
- $1.9M/yr4.5M searches / yr
- 90-day growth
- +61.2%search demand this quarter
- Competition
- 77%top-5 click share · 12 brands · 79 sellers
Flapen Score
Bts against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Bts is stronger. Inside it, weaker.
Market
The Bts market on Amazon at a glance
Shoppers on Amazon United States searched for Bts 4.5M times last year and spent an estimated $1.9M. The top 5 brands take 83% of clicks. Demand peaks in May–Dec. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 1.8% of those searches ended in a purchase.
Shoppers searched for this 4.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +61.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.
- Searches, last 12 months
- 4.5M
- Growth, 90 days vs prior 90
- +61.2%
- Conversion, latest week
- 1.8%
- Market size, estimated
- $1.9Ma year
- Peak month
- December2.4× the quietest month
- Top search term
- bts2.5M searches a year
02 · Price
A sale here is worth $23.24.
Listings sell for $23.24 on average, from $4.89 to $100.65. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,000 to 2,500 of them. At $23.24 that is $46K to $58K a year per listing.
- Average price
- $23.24inside the $15 to $100 sweet spot
- Price range
- $4.89–$100.65
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $46K–$58K
- Returns
- 2.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #3,917 within Hoodies. It carries 546 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 7.5%
- Average rank
- #3,917in Hoodies
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 546per listing
- Listings tracked
- 14
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Bts products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.
Brands
12 falling
Sellers
79
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
13%
- Brand 142%
- Brand 221%
- Brand 311%
- Brand 45%
- Brand 54%
- Brand 63%
- Open — no brand owns it (6 brands, 13%)
Demand
Bts search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Dec · busiest ÷ quietest = 2.4×
Search terms
Top Bts search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bts2.5M/yr
- bts merchandise892K/yr
- bts merch503K/yr
- bts oreo153K/yr
- oreo bts59K/yr
- bts oreos50K/yr
- bts oreo cookies30K/yr
- bts official35K/yr
- bts official merchandise38K/yr
- bts gifts50K/yr
Reviews and returns
What reviews say buyers love and hate about Bts
We read the reviews and the return reasons for every product selling here.
“Is bigger than I thought”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bts questions
Answered from the same tracked data.









