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Bruno Mars Hat

Fail

Shoppers spend an estimated $13K a year here, so Bruno Mars Hat is a Fail.

Flapen Score
42
42 / 100
Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 45
Market size
$13K/yr72K searches / yr
90-day growth
+52.1%search demand this quarter
Competition
66%top-5 click share · 17 brands · 30 sellers

Flapen Score

Bruno Mars Hat against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Bruno Mars Hat is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bruno Mars Hat market on Amazon at a glance

Shoppers on Amazon United States searched for Bruno Mars Hat 72K times last year and spent an estimated $13K. The top 5 brands take 70% of clicks. Demand peaks in Apr–May–Oct. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +52.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months
72K
Growth, 90 days vs prior 90
+52.1%
Conversion, latest week
1.3%
Market size, estimated
$13Ka year
Peak month
October30.2× the quietest month
Top search term
bruno mars hat35K searches a year

02 · Price

A sale here is worth $14.60.

Listings sell for $14.60 on average, from $9.02 to $25.83. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $14.60 that is $0 to $1K a year per listing.

Average price
$14.60under the $15 to $100 sweet spot
Price range
$9.02–$25.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
5.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

74% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 21.6% of listings are out of stock. The average listing ranks #3,788 within Baseball Caps. It carries 3,030 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
89%
Out of stock, average day
21.6%
Average rank
#3,788in Baseball Caps
Average rating
4.19 starsAmazon United States average 4.42 stars
Average reviews
3,030per listing
Listings tracked
19

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Bruno Mars Hat products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 rising

Sellers

30

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

24%

  • Brand 129%
  • Brand 215%
  • Brand 310%
  • Brand 48%
  • Brand 57%
  • Brand 67%

Demand

Bruno Mars Hat search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '24Spike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, May, Oct · busiest ÷ quietest = 30.2×

Search terms

Top Bruno Mars Hat search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bruno mars hat35K/yr
  • bruno mars hat xxiv10K/yr
  • xxiv hat bruno mars10K/yr
  • xxiv hat11K/yr
  • bruno mars xxiv hat5K/yr
  • 24k magic hat2K/yr

Reviews and returns

What reviews say buyers love and hate about Bruno Mars Hat

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Quality-Overall”
39%of negative reviews mention “Size-Overall”
5.1%of orders come back
“runs a little small”
A buyer, on “Size-Overall”39% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Bruno Mars Hat questions

Answered from the same tracked data.