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Bruins Sweatshirt

Fail

Shoppers spend an estimated $0 a year here, so Bruins Sweatshirt is a Fail.

Flapen Score
34
34 / 100
Ranks 14,892 of 16,930 Clothing, Shoes & Jewelry niches · −11 vs the category median of 45
Market size
$0/yr98K searches / yr
90-day growth
-80.1%search demand this quarter
Competition
33%top-5 click share · 9 brands · 10 sellers

Flapen Score

Bruins Sweatshirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Bruins Sweatshirt is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bruins Sweatshirt market on Amazon at a glance

Shoppers on Amazon United States searched for Bruins Sweatshirt 98K times last year and spent an estimated $0. The top 5 brands take 90% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -80.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
98K
Growth, 90 days vs prior 90
-80.1%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
December45.5× the quietest month
Top search term
bruins sweatshirt30K searches a year

02 · Price

A sale here is worth $60.15.

Listings sell for $60.15 on average, from $16.04 to $126.80. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $60.15 that is $0 to $6K a year per listing.

Average price
$60.15inside the $15 to $100 sweet spot
Price range
$16.04–$126.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.1% of listings are out of stock. The average listing ranks #2,253 within Hoodies. It carries 98 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
100%
Out of stock, average day
20.1%
Average rank
#2,253in Hoodies
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
98per listing
Listings tracked
41

04 · Newcomers

0 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Bruins Sweatshirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

9 rising

Sellers

10

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

33%

Top 20: 73%

Open market

7%

  • Brand 135%
  • Brand 219%
  • Brand 315%
  • Brand 412%
  • Brand 58%
  • Brand 64%
  • Open — no brand owns it (3 brands, 7%)

Demand

Bruins Sweatshirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 45.5×

Search terms

Top Bruins Sweatshirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bruins sweatshirt30K/yr
  • boston bruins sweatshirt18K/yr
  • boston bruins hoodie21K/yr
  • bruins hoodie20K/yr
  • bruins sweatshirt women5K/yr
  • bruins sweatshirt men4K/yr

Reviews and returns

What reviews say buyers love and hate about Bruins Sweatshirt

We read the reviews and the return reasons for every product selling here.

55%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Size-Overall”
4.3%of orders come back
“Runs a Bit Small”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Bruins Sweatshirt questions

Answered from the same tracked data.