Is brown shorts profitable to sell on Amazon United States?

The niche generates $163K/yr across 226 tracked products. 6 of 108 products launched in the last 360 days are still selling. 90-day search growth is +52.6%. Flapen's verdict: Worth a look (60/100).

How competitive is the brown shorts niche?

86 brands and 95 sellers compete. The top 5 products take 11% of clicks and top 5 brands hold 34% of demand.

What do buyers complain about in brown shorts?

Top complaints mined from reviews: Size-Overall, Color, Material Quality. The return rate is 13.8% — above our launch gate.

When does demand for brown shorts peak?

Demand peaks in Sep–Oct–Nov; the busiest month runs 16.7× the quietest.

What does it cost to enter the brown shorts niche?

Listings span $9.19–$55.03; the average listing price is $23.10 (sweet spot $15–$100). The average incumbent carries 1,658 reviews — the moat a new listing must climb.

brown shorts

Worth a look

Shows a fragmented shelf (top 5 take 11% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Competition

Incredible11%

top-5 click share — an open shelf

Brand share

Incredible34%

top-5 brand share — no brand owns this niche

Avg price

Incredible$23.10

avg listing price — sweet spot $15–$100

Price range

Great$9.19–$55.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Growth

Good+52.6%

90-day search growth — must beat 0% to launch

Review moat

Okay1,658.28

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$163K

$163K/yr · 1.4M searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Returns

Bad13.8%

return rate — above 5% kills the launch gate

Signals No Dominant Brand High Returns

According to Flapen's Amazon United States niche tracking, brown shorts is a $163K/yr Amazon United States market (1.4M searches/yr). The top 5 brands hold 34% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 60/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

brown shorts market data

Units sold / yr: 6K–8K; avg 0–100/product
Revenue / yr: $139K–$185K; units × avg price
Conversion rate: 0.5%
Avg BSR: #6,222
Page quality: 0%
Prime: 100%
Sponsored: 82%
Out of stock: 4.1%
Avg brand age: 29 months
Avg seller age: 166 days

Competition & brand share

Clicks spread well past the top 5 (11% combined) — an open shelf where new products get seen.

Brands

86 rising

Sellers

Top-5 brand share

34%

Top 20: 70%

Top-5 click share

11%

Top 20: 31%

Open market

62%

Amazon Essentials8%
Floerns8%
ELLEVEN7%
WDIRARA5%
CRZ YOGA4%
MakeMeChic4%

Demand & seasonality

Weekly Amazon search volume, last 89 weeks — +52.6% search growth over the last 90 days.

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 16.7×

Open Trend

Top brown shorts search terms

brown shorts478K/yr +63.0%0.4% conv.
brown shorts women236K/yr +89.0%0.4% conv.
brown leather shorts214K/yr -24.5%0.6% conv.
brown micro shorts95K/yr +33.9%1.0% conv.
womens brown shorts35K/yr +135.3%0.5% conv.
brown mini shorts96K/yr +49.2%0.7% conv.
brown jean shorts29K/yr +108.0%0.1% conv.
brown denim shorts23K/yr +106.5%0.3% conv.
dark brown shorts women21K/yr +120.7%0.4% conv.
brown shorts for women19K/yr +115.3%0.4% conv.

All search terms

Top brown shorts products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

RoseSeek Womens Lace Frill Layered Mini Shorts Elastic Waist Low Rise Skinny Y2K Shorts Brown Large

RoseSeek$12.963.7★11 rev

ELLEVEN Faux Leather Shorts for Women Low Rise Booty Shorts Stretchy Micro Fitted Hot Sexy Short Pants Concert Club Y2k Outfits Brown Small

ELLEVEN$32.804.5★32 rev

Eddoyee Women Stretchy Shorts High Waisted Cotton Shorts Summer Casual Chino Shorts with Pockets Trendy(Brown Large)

Eddoyee$29.404.2★34 rev

CRZ YOGA Butterluxe Biker Shorts 4 - High Waisted Booty Workout Volleyball Yoga Womens Spandex Hot Fudge Brown Small

CRZ YOGA$22.694.6★2,674 rev

ELLEVEN Womens Faux Leather Micro Shorts Lace Up Side Low Rise Buckle Belt Y2k Western Sexy Cheeky Booty Skinny Lounge Casual Mini Shorts for Women Going Out Club Rave Outfits Brown Small

ELLEVEN$24.614.8★11 rev

Newest

by launch date

KMBANGI Womens Fold Over Shorts Elastic Waist Y2k Lounge Shorts Foldover Cute Pajama Micro Bottoms Mini Shorts Sleepwear(Dark Brown S)

KMBANGI$9.81325 rev

3mo ago

ELLEVEN Womens Faux Leather Micro Shorts Lace Up Side Low Rise Buckle Belt Y2k Western Sexy Cheeky Booty Skinny Lounge Casual Mini Shorts for Women Going Out Club Rave Outfits Brown Small

ELLEVEN$24.6111 rev

3mo ago

ELLEVEN Womens Faux Leather Micro Shorts Lace Up Side Low Rise Buckle Belt Y2k Western Sexy Cheeky Booty Skinny Lounge Casual Mini Shorts for Women Going Out Club Rave Outfits Brown Medium

ELLEVEN$24.973 rev

3mo ago

Eddoyee Women Stretchy Shorts High Waisted Cotton Shorts Summer Casual Chino Shorts with Pockets Trendy(Brown Large)

Eddoyee$29.4034 rev

3mo ago

Heathyoga Stretchy Dress Shorts for Women Pull On Womens Shorts Dressy Casual High Waisted Summer Work Shorts Business Casual Brown

Heathyoga$21.17155 rev

4mo ago

What buyers say about brown shorts

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall23%

“perfect length”

Comfort-Overall16%

“Comfortable to wear”

Color7%

“Awesome color”

Stretchability/Expandability/Elasticity6%

“I love the stretch”

Quality-Overall5%

“They seem to be well made”

Material Quality5%

“Great material”

Shape/Style3%

“Very flattering”

Soft Feel3%

“Soft, and stretchy”

Value For Money3%

“Worth the money”

Pockets/Compartments2%

“pockets are deep”

What buyers complain about

Size-Overall21%

“Not a good fit”

Color6%

“Color is no where close to photo”

Material Quality5%

“Thin Cheap Fabric”

Quality-Overall4%

“Terribly quality”

Waist Fit4%

“The waistband above the butt is also too long”

Machine Wash Suitability3%

“It did fade slightly after washing it”

Stitch/Finish/Polish2%

“bad stitching”

Stretchability/Expandability/Elasticity2%

“They don't have alot of stretch to them”

Advertised Vs Actual Product2%

“Not as advertised”

Wrinkles2%

“They dried a little wrinkled because of the cotton fabric”

Top return reasons

Size-Overall49%

Waist Fit12%

Length9%

Color6%

Thigh Fit4%

Material Quality4%

Hip Fit3%

Inseam Fit3%

Advertised Vs Actual Product2%

Shape/Style2%

Common questions

Is brown shorts profitable to sell on Amazon United States?: The niche generates $163K/yr across 226 tracked products. 6 of 108 products launched in the last 360 days are still selling. 90-day search growth is +52.6%. Flapen's verdict: Worth a look (60/100).
How competitive is the brown shorts niche?: 86 brands and 95 sellers compete. The top 5 products take 11% of clicks and top 5 brands hold 34% of demand.
What do buyers complain about in brown shorts?: Top complaints mined from reviews: Size-Overall, Color, Material Quality. The return rate is 13.8% — above our launch gate.
When does demand for brown shorts peak?: Demand peaks in Sep–Oct–Nov; the busiest month runs 16.7× the quietest.
What does it cost to enter the brown shorts niche?: Listings span $9.19–$55.03; the average listing price is $23.10 (sweet spot $15–$100). The average incumbent carries 1,658 reviews — the moat a new listing must climb.

brown shorts

brown shorts market data

Competition & brand share

Demand & seasonality

Top brown shorts search terms

Top brown shorts products on Amazon

Top sellers

Newest

Trending

What buyers say about brown shorts

What buyers love

What buyers complain about

Top return reasons

Common questions

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