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Brown Overalls

Fail

An estimated 18.4% of orders come back, so Brown Overalls is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$20K/yr217K searches / yr
90-day growth
-35.4%search demand this quarter
Competition
28%top-5 click share · 34 brands · 44 sellers

Flapen Score

Brown Overalls against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Brown Overalls is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Brown Overalls market on Amazon at a glance

Shoppers on Amazon United States searched for Brown Overalls 217K times last year and spent an estimated $20K. The top 5 brands take 41% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 217K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -35.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months
217K
Growth, 90 days vs prior 90
-35.4%
Conversion, latest week
0.3%
Market size, estimated
$20Ka year
Peak month
October11.3× the quietest month
Top search term
brown overalls96K searches a year

02 · Price

A sale here is worth $33.92.

Listings sell for $33.92 on average, from $10.94 to $53.43. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $33.92 that is $0 to $3K a year per listing.

Average price
$33.92inside the $15 to $100 sweet spot
Price range
$10.94–$53.43
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
18.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #1,233 within Jumpsuits, Rompers & Overalls. It carries 2,014 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
94%
Out of stock, average day
3.7%
Average rank
#1,233in Jumpsuits, Rompers & Overalls
Average rating
4.24 starsAmazon United States average 4.42 stars
Average reviews
2,014per listing
Listings tracked
72

04 · Newcomers

0 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
17
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Brown Overalls products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

34 falling

Sellers

44

Top-5 brand share

41%

Top 20: 90%

Top-5 click share

28%

Top 20: 62%

Open market

52%

  • Brand 19%
  • Brand 28%
  • Brand 38%
  • Brand 48%
  • Brand 58%
  • Brand 67%

Demand

Brown Overalls search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 11.3×

Search terms

Top Brown Overalls search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • brown overalls96K/yr
  • brown overalls women8K/yr
  • womens brown overalls9K/yr
  • corduroy overalls women13K/yr
  • green corduroy overalls15K/yr
  • corduroy jumpsuit15K/yr
  • brown corduroy overalls10K/yr
  • overalls for women corduroy4K/yr
  • womens overalls corduroy5K/yr
  • brown corduroy overalls women7K/yr

Reviews and returns

What reviews say buyers love and hate about Brown Overalls

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Size-Overall”
33%of negative reviews mention “Size-Overall”
18.4%of orders come back
“they run short”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Brown Overalls questions

Answered from the same tracked data.