Brown Jewelry
MaybeThe average product has only 278 reviews. But an estimated 6.1% of orders come back, so Brown Jewelry is a Maybe.
- Flapen Score
- 57 / 100Top 10% of 16,930 Clothing, Shoes & Jewelry niches · +12 vs the category median of 4557
- Market size
- $125K/yr319K searches / yr
- 90-day growth
- +53.5%search demand this quarter
- Competition
- 45%top-5 click share · 27 brands · 29 sellers
Flapen Score
Brown Jewelry against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Brown Jewelry is stronger. Inside it, weaker.
Market
The Brown Jewelry market on Amazon at a glance
Shoppers on Amazon United States searched for Brown Jewelry 319K times last year and spent an estimated $125K. The top 5 brands take 51% of clicks. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 319K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +53.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $125K a year.
- Searches, last 12 months
- 319K
- Growth, 90 days vs prior 90
- +53.5%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $125Ka year
- Top search term
- brown beaded necklace43K searches a year
02 · Price
A sale here is worth $16.67.
Listings sell for $16.67 on average, from $6.36 to $63.92. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $16.67 that is $0 to $2K a year per listing.
- Average price
- $16.67inside the $15 to $100 sweet spot
- Price range
- $6.36–$63.92
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 6.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #1,680 within Jewelry Sets. It carries 278 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 100%
- Out of stock, average day
- 1.8%
- Average rank
- #1,680in Jewelry Sets
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 278per listing
- Listings tracked
- 30
04 · Newcomers
2 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 8
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Brown Jewelry products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
27 falling
Sellers
29
Top-5 brand share
51%
Top 20: 90%
Top-5 click share
45%
Top 20: 85%
Open market
44%
- Brand 124%
- Brand 211%
- Brand 37%
- Brand 45%
- Brand 55%
- Brand 65%
Demand
Brown Jewelry search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 3.9× · 9 of 12 months tracked
Search terms
Top Brown Jewelry search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- brown beaded necklace43K/yr
- brown necklace57K/yr
- brown jewelry55K/yr
- brown jewelry sets for women43K/yr
- brown necklaces for women39K/yr
- brown chunky necklace7K/yr
- brown bead necklace9K/yr
- brown jewelry set9K/yr
- brown jewelry for women14K/yr
- brown and gold necklace8K/yr
Reviews and returns
What reviews say buyers love and hate about Brown Jewelry
We read the reviews and the return reasons for every product selling here.
“Beads are Large”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Brown Jewelry questions
Answered from the same tracked data.