Brown Head Scarf

Shoppers searched for this 243K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +19.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.

Searches, last 12 months

243K

Growth, 90 days vs prior 90

+19.6%

Conversion, latest week

4.3%

Market size, estimated

$100Ka year

Top search term

brown head scarf55K searches a year

Listings sell for $9.56 on average, from $5.28 to $20.52. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $9.56 that is $956 to $2K a year per listing.

Average price

$9.56under the $15 to $100 sweet spot

Price range

$5.28–$20.52

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$956–$2K

Returns

4.4%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #252 within Scarves & Wraps. It carries 1,252 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#252in Scarves & Wraps

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

1,252per listing

Listings tracked

58

17 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

17

Successful launches

3Amazon's first-year sales bar

Average brand age

34 months