Brown Beanie

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -81.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.

Searches, last 12 months

154K

Growth, 90 days vs prior 90

-81.8%

Conversion, latest week

2.4%

Market size, estimated

$45Ka year

Peak month

December24.7× the quietest month

Top search term

brown beanie70K searches a year

Listings sell for $12.41 on average, from $6.05 to $19.97. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $12.41 that is $1K to $3K a year per listing.

Average price

$12.41under the $15 to $100 sweet spot

Price range

$6.05–$19.97

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

4.6%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.7% of listings are out of stock. The average listing ranks #213 within Skullies & Beanies. It carries 9,544 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

100%

Out of stock, average day

13.7%

Average rank

#213in Skullies & Beanies

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

9,544per listing

Listings tracked

32

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months