brooks mens walking shoes
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Competition
Incredible8%top-5 click share — an open shelf
Avg price
Great$90.26avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,630.59avg incumbent reviews — the moat a new listing must climb
Market size
Okay$250K$250K/yr · 709K searches
Price range
Okay$13.28–$206.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+11.0%90-day search growth — must beat 0% to launch
Returns
Okay4.8%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Brand share
Bad99%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, brooks mens walking shoes is a $250K/yr Amazon United States market (709K searches/yr). The top 5 brands hold 99% of demand. Verdict: Skip it — 45/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
brooks mens walking shoes market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $135K–$181K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #517
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 83%
- Out of stock
- 16.3%
- Avg brand age
- 41 months
- Avg seller age
- 144 days
Competition & brand share
Clicks spread well past the top 5 (8% combined) — an open shelf where new products get seen.Brands
11 rising
Sellers
194
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
8%
Top 20: 23%
Open market
18%
- Saucony46%
- ASICS33%
- New Balance1%
- Brooks1%
- LUSWIN0%
- ANTA0%
Demand & seasonality
Weekly Amazon search volume, last 97 weeks — +11.0% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.6×
Top brooks mens walking shoes search terms
- asics trail running shoes men89K/yr
- saucony guide79K/yr
- asics gel venture69K/yr
- saucony running shoes61K/yr
- mens saucony shoes63K/yr
- saconeys mens shoes45K/yr
- asis shoes men39K/yr
- saucony mens sneakers42K/yr
- saucony shoes for men35K/yr
- mens saucony24K/yr
Top brooks mens walking shoes products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Saucony Mens Guide 18 Sneaker Flint/Navy 10.5
Saucony$84.474.4★419 rev

Saucony Mens Guide 18 Sneaker Navy/Skydiver 10
Saucony$90.324.4★419 rev

Saucony Mens Endorphin Shift 3 Sneaker Indigo/Black 11
Saucony$106.974.4★1,047 rev

ASICS Mens Trabuco MAX 5 Trail Running Shoes 7 Light DUST/Cacti
ASICS$169.034.3★29 rev

Saucony Mens Guide 18 Sneaker Black/White 10.5
Saucony$83.914.4★419 rev
Newest
by launch date
ASICS Mens Trabuco MAX 5 Trail Running Shoes 7 Light DUST/Cacti
ASICS$169.0329 rev

ASICS Mens Gel-Venture 11 Running Shoes 8 Black/Carrier Grey
ASICS$69.85626 rev

ASICS Mens Gel-Venture 11 Running Shoes 7.5 Steel Grey/Cloud Grey
ASICS$69.43626 rev

ASICS Mens Gel-Venture 11 Running Shoes 11 Black/Light DUST
ASICS$69.40626 rev

ASICS Mens Gel-Venture 11 Running Shoes 10 Steel Grey/Cloud Grey
ASICS$69.65626 rev
Trending
90-day click momentum
ASICS Mens Gel-Venture 11 Running Shoes 11 Black/Light DUST
ASICS$69.404.5★

Saucony Mens Guide 19 Sneaker Cobalt/Navy 10.5
Saucony$144.084.8★

ASICS Mens Gel-Venture 11 Running Shoes 9 Black/Carrier Grey
ASICS$69.874.5★

ASICS Mens Gel-Venture 11 Running Shoes 14 Black/Light DUST
ASICS$69.614.5★

ASICS Mens Gel-Venture 11 Running Shoes 8 Black/Carrier Grey
ASICS$69.854.5★
What buyers say about brooks mens walking shoes
What buyers praise and complain about, mined from review topics.What buyers love
“Really Comfortable for the price”
“Fits as expected”
“Perfect for walking”
“They are well made”
“Great value”
“Seems to be a durable running shoe”
“Good cushioning”
“Love the color”
“Just as advertised”
“Great shoe, good support and comfort”
What buyers complain about
“Too Short”
“very cheaply made”
“Poor durability”
“Not Comfortable”
“these have almost no cushion at all”
“narrow toe box”
“The heel is ridiculous”
“even felt tight in the width”
“material of shoe is horrible”
“Not worth your money”
Top return reasons
Common questions
- Is brooks mens walking shoes profitable to sell on Amazon United States?
- The niche generates $250K/yr across 347 tracked products. 48 of 80 products launched in the last 360 days are still selling. 90-day search growth is +11.0%. Flapen's verdict: Skip it (45/100).
- How competitive is the brooks mens walking shoes niche?
- 11 brands and 194 sellers compete. The top 5 products take 8% of clicks and top 5 brands hold 99% of demand.
- What do buyers complain about in brooks mens walking shoes?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 4.8%.
- When does demand for brooks mens walking shoes peak?
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- What does it cost to enter the brooks mens walking shoes niche?
- Listings span $13.28–$206.25; the average listing price is $90.26 (sweet spot $15–$100). The average incumbent carries 1,631 reviews — the moat a new listing must climb.