Briefcases

Shoppers searched for this 247K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $174K a year.

Searches, last 12 months

247K

Growth, 90 days vs prior 90

-8.3%

Conversion, latest week

0.9%

Market size, estimated

$174Ka year

Peak month

December2.0× the quietest month

Top search term

attache case42K searches a year

Listings sell for $74.67 on average, from $9.72 to $514.15. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $74.67 that is $0 to $7K a year per listing.

Average price

$74.67inside the $15 to $100 sweet spot

Price range

$9.72–$514.15

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

4.2%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #144 within Briefcases. It carries 2,648 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

96%

Out of stock, average day

4.7%

Average rank

#144in Briefcases

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

2,648per listing

Listings tracked

93

11 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

3Amazon's first-year sales bar

Average brand age

48 months