bridesmaid robes
Skip itWeak search conversion (0.6%) — this niche doesn't clear our bar today.
Competition
Incredible13%top-5 click share — an open shelf
Avg price
Incredible$31.00avg listing price — sweet spot $15–$100
Brand share
Great51%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,142.59avg incumbent reviews — the moat a new listing must climb
Market size
Okay$176K$176K/yr · 963K searches
Price range
Okay$6.80–$271.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-6.9%90-day search growth — must beat 0% to launch
Returns
Bad6.7%return rate — above 5% kills the launch gate
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, bridesmaid robes is a $176K/yr Amazon United States market (963K searches/yr). The top 5 brands hold 51% of demand. Demand peaks in Jul–Aug–Sep. Verdict: Skip it — 48/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
bridesmaid robes market data
- Units sold / yr
- 8K–10K
- avg 0–100/product
- Revenue / yr
- $248K–$310K
- units × avg price
- Conversion rate
- 0.6%
- Avg BSR
- #395
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 93%
- Out of stock
- 1.3%
- Avg brand age
- 47 months
- Avg seller age
- 174 days
Competition & brand share
Clicks spread well past the top 5 (13% combined) — an open shelf where new products get seen.Brands
52 rising
Sellers
58
Top-5 brand share
51%
Top 20: 83%
Top-5 click share
13%
Top 20: 37%
Open market
45%
- Ekouaer22%
- WJing Yi Jia9%
- BABEYOND8%
- Avidlove7%
- AW BRIDAL6%
- Super Shopping-zone4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -6.9% search growth over the last 90 days.Peak months: Jul, Aug, Sep · busiest ÷ quietest = 2.5×
Top bridesmaid robes search terms
- bridesmaid robes219K/yr
- sexy robe122K/yr
- silk robes for women long55K/yr
- long silk robes for women43K/yr
- womens silk robe63K/yr
- bridesmaid robe51K/yr
- black silk robe62K/yr
- silk robes for women short46K/yr
- silk bathrobe for women37K/yr
- plus size silk robe30K/yr
Top bridesmaid robes products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BABEYOND Kimono Robe Cover up with Box Long Floral Satin Sleepwear Silky Bathrobe Bachelorette Robe
BABEYOND$39.224.6★4,008 rev
Ekouaer Silk Robes for Women Long Sleeve Satin Bathrobe Soft Lightweight Full Length Sleepwear with Pockets Bridesmaid Wedding Party Robes Black L
Ekouaer$24.654.4★616 rev
UrHot 5 Pcs Bridesmaid Kimono Robe sets Bride Silky Wedding Day Bathrobe with Lace Trim Embroidered Getting Ready
UrHot$52.244.7★126 rev
Avidlove Women Short Satin Kimono Robe Lingerie Nightgown Sleepwear Silk Bathrobe
Avidlove$18.584.4★734 rev
WJing Yi Jia 2Pcs Womens Satin Bridesmaid Robes Silky Wedding Bridal Bride Robe Gown Kimono
WJing Yi Jia$10.154.5★65 rev
Newest
by launch date
HYGLuosie Silk Satin Robe for Women Long Kimono Style Bridal Robe for Bride & Bridesmaid Lightweight Sleepwear Loungewear (M Black)
HYGLuosie$20.797 rev
Ekouaer Satin Robes for Women 3/4 Sleeve Silk Bathrobe Soft Light Short Sleepwear Bridesmaid Wedding Party Robes with Pockets
Ekouaer$15.85298 rev
WJing Yi Jia 2Pcs Womens Satin Bridesmaid Robes Silky Wedding Bridal Bride Robe Gown Kimono
WJing Yi Jia$10.1565 rev
Ekouaer Silk Robes for Women Long Sleeve Satin Bathrobe Soft Lightweight Full Length Sleepwear with Pockets Bridesmaid Wedding Party Robes Black L
Ekouaer$24.65616 rev
PrinStory Womens Robe Long Kint Bathrobe Lightweight Soft Robes Ladies Bath Robe Black-L
PrinStory$16.711,718 rev
Trending
90-day click momentumHYGLuosie Silk Satin Robe for Women Long Kimono Style Bridal Robe for Bride & Bridesmaid Lightweight Sleepwear Loungewear (M Black)
HYGLuosie$20.794.7★
Ekouaer Silk Robes for Women Long Satin Bride Bridesmaid Wedding Party Robes Lightweight Sexy Sleepwear with Pockets
Ekouaer$23.524.5★
PrinStory Womens Robe Long Kint Bathrobe Lightweight Soft Robes Ladies Bath Robe Black-L
PrinStory$16.714.7★
Ekouaer Silk Robes for Women Long Satin Bride Bridesmaid Wedding Party Robes Lightweight Sexy Sleepwear with Pockets
Ekouaer$21.894.5★
AW BRIDAL Black Silk Robes for Women and Ladies Knee Length Satin Bathrobe with Pockets Short Bridesmaid Robes for Wedding Sexy Dressing Gown for Bridal Party S
AW BRIDAL$18.304.5★
What buyers say about bridesmaid robes
What buyers praise and complain about, mined from review topics.What buyers love
“silky soft”
“Very comfortable”
“Very nice fit as expected”
“It's good quality and fit comfortably”
“The color is pretty”
“As advertised”
“Beautiful material”
“Great price”
“Its a good, light weight robe, perfect for summer”
“Its elegant, silky, and feels high quality”
What buyers complain about
“Doesn't fit well”
“Super cheap terrible quality”
“100% polyester”
“A little thin”
“Sleeves are too long and big”
“Color is odd”
“it looks so expensive”
“No strap”
“I receive the item all wrinkle in the bag”
“Hole in pocket”
Top return reasons
Common questions
- Is bridesmaid robes profitable to sell on Amazon United States?
- The niche generates $176K/yr across 176 tracked products. 0 of 29 products launched in the last 360 days are still selling. 90-day search growth is -6.9%. Flapen's verdict: Skip it (48/100).
- How competitive is the bridesmaid robes niche?
- 52 brands and 58 sellers compete. The top 5 products take 13% of clicks and top 5 brands hold 51% of demand.
- What do buyers complain about in bridesmaid robes?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 6.7% — above our launch gate.
- When does demand for bridesmaid robes peak?
- Demand peaks in Jul–Aug–Sep; the busiest month runs 2.5× the quietest.
- What does it cost to enter the bridesmaid robes niche?
- Listings span $6.80–$271.21; the average listing price is $31.00 (sweet spot $15–$100). The average incumbent carries 2,143 reviews — the moat a new listing must climb.