Brass Key Ring

Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months

145K

Growth, 90 days vs prior 90

+14.6%

Conversion, latest week

3.4%

Market size, estimated

$50Ka year

Peak month

December1.8× the quietest month

Top search term

brass key ring51K searches a year

Listings sell for $10.04 on average, from $4.61 to $32.39. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $10.04 that is $1K to $3K a year per listing.

Average price

$10.04under the $15 to $100 sweet spot

Price range

$4.61–$32.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.8%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #2,812 within Keyrings & Keychains. It carries 491 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#2,812in Keyrings & Keychains

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

491per listing

Listings tracked

16

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

36 months