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Bracelet Box

Fail

Shoppers spend an estimated $56K a year here, so Bracelet Box is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$56K/yr125K searches / yr
90-day growth
+19.3%search demand this quarter
Competition
47%top-5 click share · 21 brands · 43 sellers

Flapen Score

Bracelet Box against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Bracelet Box is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bracelet Box market on Amazon at a glance

Shoppers on Amazon United States searched for Bracelet Box 125K times last year and spent an estimated $56K. The top 5 brands take 72% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 4.6% of those searches ended in a purchase.

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +19.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $56K a year.

Searches, last 12 months
125K
Growth, 90 days vs prior 90
+19.3%
Conversion, latest week
4.6%
Market size, estimated
$56Ka year
Peak month
November4.0× the quietest month
Top search term
bracelet gift box102K searches a year

02 · Price

A sale here is worth $9.69.

Listings sell for $9.69 on average, from $5.13 to $26.58. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $9.69 that is $969 to $2K a year per listing.

Average price
$9.69under the $15 to $100 sweet spot
Price range
$5.13–$26.58
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$969–$2K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #437 within Shoe, Jewelry & Watch Accessories. It carries 1,387 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
97%
Out of stock, average day
9.0%
Average rank
#437in Shoe, Jewelry & Watch Accessories
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
1,387per listing
Listings tracked
33

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top Bracelet Box products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

43

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

47%

Top 20: 87%

Open market

25%

  • Brand 131%
  • Brand 216%
  • Brand 312%
  • Brand 47%
  • Brand 56%
  • Brand 64%

Demand

Bracelet Box search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KHoliday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.0×

Search terms

Top Bracelet Box search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bracelet gift box102K/yr
  • gift box for bracelet14K/yr
  • jewelry box for gift9K/yr

Reviews and returns

What reviews say buyers love and hate about Bracelet Box

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
26%of negative reviews mention “Size-Overall”
2.1%of orders come back
“Much bigger than expected”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Bracelet Box questions

Answered from the same tracked data.