boys white shorts
Worth a lookShows a fragmented shelf (top 5 take 22% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Great22%top-5 click share — an open shelf
Growth
Great+97.4%90-day search growth — must beat 0% to launch
Brand share
Great45%top-5 brand share — no brand owns this niche
Avg price
Great$15.85avg listing price — sweet spot $15–$100
Review moat
Good662.71avg incumbent reviews — the moat a new listing must climb
Price range
Good$6.61–$31.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$51K$51K/yr · 185K searches
Returns
Bad8.8%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, boys white shorts is a $51K/yr Amazon United States market (185K searches/yr). The top 5 brands hold 45% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 56/100.
Data updated Jul 8, 2026 · scored weekly · How we score niches
boys white shorts market data
- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- $63K–$79K
- units × avg price
- Conversion rate
- 1.7%
- Avg BSR
- #272
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 90%
- Out of stock
- 2.7%
- Avg brand age
- 35 months
- Avg seller age
- 138 days
Competition & brand share
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.Brands
33 rising
Sellers
58
Top-5 brand share
45%
Top 20: 92%
Top-5 click share
22%
Top 20: 63%
Open market
49%
- The Children's Place10%
- Haloumoning10%
- QBK10%
- Spring&Gege8%
- Dreammonkey7%
- Gymboree6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +97.4% search growth over the last 90 days.Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 4.6×
Top boys white shorts search terms
- boys white shorts60K/yr
- white shorts boys42K/yr
- white boy shorts21K/yr
- white shorts for boys13K/yr
- white boys shorts9K/yr
- boys white athletic shorts8K/yr
- boys white tennis shorts4K/yr
- boy white shorts5K/yr
- boys white shorts size 10-124K/yr
- white soccer shorts boys6K/yr
Top boys white shorts products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
QBK Toddler to Youth Athletic Shorts for Boys and Girls Soccer Basketball Sports (White 6T)
QBK$12.774.6★287 rev
adidas Unisex-Kids Entrada26 Shorts White/Black Small
adidas$12.914.7★302 rev
Haloumoning Boys Athletic Shorts Kids High Waist Elastic Running Basketball Shorts with Pockets 5-14 Years White
Haloumoning$8.914.6★60 rev
Gymboree and Toddler Pull on Shorts Simply White 6
Gymboree$19.104.6★359 rev
The Childrens Place Boys Stretch Chino Shorts White 7 boys Belted Chino Shorts Simply White 7
The Children's Place$12.754.7★4,174 rev
Newest
by launch date
Amazon Essentials Unisex Babies x Sofia Grainge Unisex Baby Toddlers & Big Kids Pull-on Cotton Twill Shorts Pale Blue Beach Small
Amazon Essentials$15.5262 rev
Spring&Gege Boys Twill Pull-on Shorts School Uniform Chino Shorts Elastic Waist with Drawstring White U.S.Size 14
Spring&Gege$15.4529 rev
adidas Unisex-Kids Entrada26 Shorts White/Black Small
adidas$12.91302 rev
BOOPH Boys Shorts Basic Pull on Chino Shorts School Uniform Clothes for Kids Boy Golf Basketball White 9-10Y
BOOPH$15.6445 rev
BOOPH Boys Shorts Basic Pull on Chino Shorts School Uniform Clothes for Kids Boy Golf Basketball White 7-8Y
BOOPH$15.5845 rev
Trending
90-day click momentumAmazon Essentials Unisex Babies x Sofia Grainge Unisex Baby Toddlers & Big Kids Pull-on Cotton Twill Shorts Pale Blue Beach Small
Amazon Essentials$15.524.1★
Haloumoning Boys Athletic Shorts Kids High Waist Elastic Running Basketball Shorts with Pockets 5-14 Years White
Haloumoning$8.914.6★
maamgic Boys Casual Shorts with Compression Liner & Zipper Pockets Stretch Fit School Uniform Shorts for GolfRunning White-White
maamgic$26.354.4★
KIDLAGA Boys Clothes 2-Piece Outfits Color Block Short Sleeve T-shirt & Shorts Teen Boy Clothes Kids Summer Clothing Sets Sizes 11-12 Years White
KIDLAGA$12.374.4★
BOOPH Boys Shorts Basic Pull on Chino Shorts School Uniform Clothes for Kids Boy Golf Basketball White 9-10Y
BOOPH$15.644.2★
What buyers say about boys white shorts
What buyers praise and complain about, mined from review topics.What buyers love
“Great fit”
“Good quality shorts”
“Perfect value for the money”
“Perfect for tumbles, bubble blowing and pockets to tuck away his treasures”
“Great quality and super comfortable”
“As described”
“Nice material and holds is great in the dryer”
“The ideal short for these hot days for my super baby”
“cute I will be getting other colors”
“durable especially freshly washed”
What buyers complain about
“Odd fit”
“Very thin”
“They are see through”
“My son did not like the feel of the material”
“Not up to the usual quality of the Nike brand”
“Thin”
“Product not as described size wise”
“an off white color”
“Waist was bigger than expected”
Top return reasons
Common questions
- Is boys white shorts profitable to sell on Amazon United States?
- The niche generates $51K/yr across 73 tracked products. 3 of 27 products launched in the last 360 days are still selling. 90-day search growth is +97.4%. Flapen's verdict: Worth a look (56/100).
- How competitive is the boys white shorts niche?
- 33 brands and 58 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 45% of demand.
- What do buyers complain about in boys white shorts?
- Top complaints mined from reviews: Size-Overall, Thickness, Transparency. The return rate is 8.8% — above our launch gate.
- When does demand for boys white shorts peak?
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 4.6× the quietest.
- What does it cost to enter the boys white shorts niche?
- Listings span $6.61–$31.36; the average listing price is $15.85 (sweet spot $15–$100). The average incumbent carries 663 reviews — the moat a new listing must climb.