Boys White Shirt

Shoppers searched for this 255K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +39.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months

255K

Growth, 90 days vs prior 90

+39.7%

Conversion, latest week

2.9%

Market size, estimated

$96Ka year

Top search term

boys white shirt54K searches a year

Listings sell for $12.99 on average, from $5.64 to $25.12. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At $12.99 that is $0 to $1K a year per listing.

Average price

$12.99under the $15 to $100 sweet spot

Price range

$5.64–$25.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

8.3%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #67 within Clothing. It carries 6,621 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

1.6%

Average rank

#67in Clothing

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

6,621per listing

Listings tracked

103

32 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

32

Successful launches

5Amazon's first-year sales bar

Average brand age

37 months