boys white polo
Skip itWeak search conversion (0.8%) — this niche doesn't clear our bar today.
Avg price
Great$18.49avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Price range
Good$5.53–$42.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Market size
Okay$122K$122K/yr · 865K searches
Review moat
Bad4,829.41avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-9.4%90-day search growth — must beat 0% to launch
Returns
Bad8.9%return rate — above 5% kills the launch gate
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, boys white polo is a $122K/yr Amazon United States market (865K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 37/100.
Data updated Jul 8, 2026 · scored weekly · How we score niches
boys white polo market data
- Units sold / yr
- 15K–20K
- avg 0–100/product
- Revenue / yr
- $277K–$370K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #157
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 91%
- Out of stock
- 11.8%
- Avg brand age
- 35 months
- Avg seller age
- 143 days
Competition & brand share
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.Brands
17 rising
Sellers
46
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
34%
Top 20: 63%
Open market
17%
- The Children's Place28%
- Galaxy by Harvic19%
- French Toast12%
- Amazon Essentials9%
- Nautica9%
- Poroka5%
- Open — no brand owns it (11 brands, 17%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -9.4% search growth over the last 90 days.Peak months: Jul, Aug · busiest ÷ quietest = 7.1×
Top boys white polo search terms
- school uniform for boys173K/yr
- uniform shirts for boys159K/yr
- boys uniform shirts138K/yr
- uniform shirts49K/yr
- red polo shirts for boys37K/yr
- kids uniform shirts20K/yr
- school shirts34K/yr
- school shirts for boys41K/yr
- boys school uniform shirts38K/yr
- yellow polo shirt boys19K/yr
Top boys white polo products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Galaxy by Harvic Polo Shirts for Boys 5-Pack Tagless School Uniform Shirts for Boys Soft Comfortable Everyday Wear
Galaxy by Harvic$39.004.7★197 rev
The Childrens Place Boys Short Sleeve Pique Polo Nautico 5 Pack S (5/6)
The Children's Place$26.364.7★7,850 rev
Galaxy by Harvic Polo Shirts for Boys 5-Pack Tagless School Uniform Shirts for Boys Soft Comfortable Everyday Wear
Galaxy by Harvic$38.884.7★197 rev
The Childrens Place Boys Short Sleeve Pique Polo Nautico 5 Pack M (7/8)
The Children's Place$27.014.7★7,850 rev
Nautica Boys School Uniform Short Sleeve Polo Shirt Button Closure Moisture Wicking Performance Material Navy 14-16
Nautica$8.804.7★6,038 rev
Newest
by launch date
5 Pack Boys Polo Shirt Mesh Athletic Quick Dry Short Sleeve Golf Shirts School Uniform Kids Performance Active Tops Black
Fulmenax$22.0423 rev
The Childrens Place Boys Short Sleeve Pique Polo Nautico 5 Pack S (5/6)
The Children's Place$26.367,850 rev
The Childrens Place Boys Short Sleeve Pique Polo Nautico 5 Pack M (7/8)
The Children's Place$27.017,850 rev
The Childrens Place boys Pull On Jogger Shorts FLAX 7
The Children's Place$25.997,439 rev
The Childrens Place Boys Multipack Short Sleeve Pique Polos Black/Grey/Nautico/Blue/Brook/Red/White 7-Pack Small
The Children's Place$40.51405 rev
Trending
90-day click momentum
3-Pack School Uniform Tagless Polo Tshirt for Little Boys & Big Boys | White & White & White | 10
Authentic School Uniform$18.904.6★
5 Pack Boys Polo Shirt Mesh Athletic Quick Dry Short Sleeve Golf Shirts School Uniform Kids Performance Active Tops Black
Fulmenax$22.044.6★
Galaxy by Harvic Polo Shirts for Boys 5-Pack Tagless School Uniform Shirts for Boys Soft Comfortable Everyday Wear
Galaxy by Harvic$38.884.7★
Amazon Essentials Boys Short-Sleeve Active Performance Polo Shirts for School Uniform Pack of 2 Royal Blue/White Small
Amazon Essentials$12.634.7★
Galaxy by Harvic Polo Shirts for Boys 5-Pack Tagless School Uniform Shirts for Boys Soft Comfortable Everyday Wear
Galaxy by Harvic$39.004.7★
What buyers say about boys white polo
What buyers praise and complain about, mined from review topics.What buyers love
“High-Quality and Comfortable School Pants”
“Good fit”
“Its soft to the touch”
“It is comfortable”
“Fabulous shirt at a great price”
“Material that withstands Use”
“The material is thicker”
“and keeps shape and color”
“This is lightweight”
“breathable”
What buyers complain about
“kind of long”
“Material is not thick which my son was glad for”
“Items were filled with animal fur which made my allergies act up not a good purchase”
“Same size different length”
“Not sure its worth the cost when you can spend your money on something better made”
“The material feels more rough than soft”
“not breathable”
“i just don't think the quality is very good”
“The fabric is not so soft and thin”
“do not hold the sweat nor limit his movements”
Top return reasons
Common questions
- Is boys white polo profitable to sell on Amazon United States?
- The niche generates $122K/yr across 58 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -9.4%. Flapen's verdict: Skip it (37/100).
- How competitive is the boys white polo niche?
- 17 brands and 46 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in boys white polo?
- Top complaints mined from reviews: Size-Overall, Thickness, Allergies. The return rate is 8.9% — above our launch gate.
- When does demand for boys white polo peak?
- Demand peaks in Jul–Aug; the busiest month runs 7.1× the quietest.
- What does it cost to enter the boys white polo niche?
- Listings span $5.53–$42.24; the average listing price is $18.49 (sweet spot $15–$100). The average incumbent carries 4,829 reviews — the moat a new listing must climb.