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Boys Tops Tees & Shirts

Fail

Buyers convert on only 0.7% of searches, so Boys Tops Tees & Shirts is a Fail.

Flapen Score
42
42 / 100
Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 45
Market size
$97K/yr765K searches / yr
90-day growth
-9.1%search demand this quarter
Competition
7%top-5 click share · 72 brands · 74 sellers

Flapen Score

Boys Tops Tees & Shirts against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Boys Tops Tees & Shirts is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Boys Tops Tees & Shirts market on Amazon at a glance

Shoppers on Amazon United States searched for Boys Tops Tees & Shirts 765K times last year and spent an estimated $97K. The top 5 brands take 74% of clicks. Demand peaks in Aug–Oct–Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 765K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $97K a year.

Searches, last 12 months
765K
Growth, 90 days vs prior 90
-9.1%
Conversion, latest week
0.7%
Market size, estimated
$97Ka year
Peak month
December4.7× the quietest month
Top search term
childrens place boys shirts104K searches a year

02 · Price

A sale here is worth $18.05.

Listings sell for $18.05 on average, from $3.95 to $42.24. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $18.05 that is $0 to $2K a year per listing.

Average price
$18.05inside the $15 to $100 sweet spot
Price range
$3.95–$42.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #117 within Baby Girls. It carries 2,808 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
9.8%
Average rank
#117in Baby Girls
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
2,808per listing
Listings tracked
415

04 · Newcomers

47 of last year's 134 launches cleared the first-year sales bar.

134 products launched here in the last 12 months. 47 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
134
Successful launches
47Amazon's first-year sales bar
Average brand age
36 months

Products

Top Boys Tops Tees & Shirts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 7% of clicks. An open shelf where new products get seen.

Brands

72 rising

Sellers

74

Top-5 brand share

74%

Top 20: 88%

Top-5 click share

7%

Top 20: 20%

Open market

41%

  • Brand 144%
  • Brand 26%
  • Brand 33%
  • Brand 42%
  • Brand 52%
  • Brand 62%

Demand

Boys Tops Tees & Shirts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KPrime Day '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Aug, Oct, Nov, Dec · busiest ÷ quietest = 4.7×

Search terms

Top Boys Tops Tees & Shirts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • childrens place boys shirts104K/yr
  • place84K/yr
  • childrens place toddler girl61K/yr
  • 3t shorts girls39K/yr
  • children place boys87K/yr
  • childrens place girls shirts30K/yr
  • shorts teens23K/yr
  • the childrens place toddler girl58K/yr
  • shorts teen18K/yr
  • childrens place toddler boy48K/yr

Reviews and returns

What reviews say buyers love and hate about Boys Tops Tees & Shirts

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Size-Overall”
29%of negative reviews mention “Size-Overall”
4.7%of orders come back
“very long”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Boys Tops Tees & Shirts questions

Answered from the same tracked data.