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Boys Swim Set

Maybe

The top 5 products take only 25% of clicks. But buyers convert on only 0.9% of searches, so Boys Swim Set is a Maybe.

Flapen Score
55
55 / 100
Top 14% of 16,930 Clothing, Shoes & Jewelry niches · +10 vs the category median of 45
Market size
$170K/yr929K searches / yr
90-day growth
+41.6%search demand this quarter
Competition
25%top-5 click share · 34 brands · 34 sellers

Flapen Score

Boys Swim Set against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Boys Swim Set is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Boys Swim Set market on Amazon at a glance

Shoppers on Amazon United States searched for Boys Swim Set 929K times last year and spent an estimated $170K. The top 5 brands take 56% of clicks. Demand peaks in Mar–Apr–May–Jun–Jul. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 929K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +41.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $170K a year.

Searches, last 12 months
929K
Growth, 90 days vs prior 90
+41.6%
Conversion, latest week
0.9%
Market size, estimated
$170Ka year
Peak month
June9.1× the quietest month
Top search term
boys swim set523K searches a year

02 · Price

A sale here is worth $20.06.

Listings sell for $20.06 on average, from $9.90 to $31.32. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $20.06 that is $0 to $2K a year per listing.

Average price
$20.06inside the $15 to $100 sweet spot
Price range
$9.90–$31.32
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #38 within Clothing. It carries 1,137 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
5.0%
Average rank
#38in Clothing
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
1,137per listing
Listings tracked
77

04 · Newcomers

11 of last year's 32 launches cleared the first-year sales bar.

32 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
32
Successful launches
11Amazon's first-year sales bar
Average brand age
34 months

Products

Top Boys Swim Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

Brands

34 falling

Sellers

34

Top-5 brand share

56%

Top 20: 89%

Top-5 click share

25%

Top 20: 56%

Open market

41%

  • Brand 119%
  • Brand 211%
  • Brand 311%
  • Brand 49%
  • Brand 55%
  • Brand 63%

Demand

Boys Swim Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 9.1×

Search terms

Top Boys Swim Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • boys swim set523K/yr
  • boy swim set78K/yr
  • boys swimwear sets63K/yr
  • boys swim trunks and shirt28K/yr
  • boys rash guard swim set30K/yr
  • boys swim sets21K/yr
  • boys swim set size 10-1220K/yr
  • boys swim set size 820K/yr
  • boys swim trunks with rash guard18K/yr
  • boys swimming set13K/yr

Reviews and returns

What reviews say buyers love and hate about Boys Swim Set

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Size-Overall”
37%of negative reviews mention “Size-Overall”
3.4%of orders come back
“Run Large”
A buyer, on “Size-Overall”37% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Boys Swim Set questions

Answered from the same tracked data.