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Boys Speedo

Maybe

Search demand grew +132.6% this quarter. But an estimated 11.0% of orders come back, so Boys Speedo is a Maybe.

Flapen Score
54
54 / 100
Top 17% of 16,930 Clothing, Shoes & Jewelry niches · +9 vs the category median of 45
Market size
$49K/yr117K searches / yr
90-day growth
+132.6%search demand this quarter
Competition
28%top-5 click share · 13 brands · 29 sellers

Flapen Score

Boys Speedo against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Boys Speedo is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Boys Speedo market on Amazon at a glance

Shoppers on Amazon United States searched for Boys Speedo 117K times last year and spent an estimated $49K. The top 5 brands take 81% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +132.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months
117K
Growth, 90 days vs prior 90
+132.6%
Conversion, latest week
1.7%
Market size, estimated
$49Ka year
Top search term
speedo jammers boys15K searches a year

02 · Price

A sale here is worth $25.68.

Listings sell for $25.68 on average, from $9.82 to $75.75. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $25.68 that is $0 to $3K a year per listing.

Average price
$25.68inside the $15 to $100 sweet spot
Price range
$9.82–$75.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
11.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #48 within Competitive Swimwear. It carries 1,358 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
99%
Out of stock, average day
0.1%
Average rank
#48in Competitive Swimwear
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
1,358per listing
Listings tracked
75

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Boys Speedo products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

13 rising

Sellers

29

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

28%

Top 20: 58%

Open market

14%

  • Brand 147%
  • Brand 212%
  • Brand 310%
  • Brand 46%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (7 brands, 14%)

Search terms

Top Boys Speedo search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • speedo jammers boys15K/yr
  • boys speedo12K/yr
  • boys speedo jammers8K/yr
  • arena jammers boys9K/yr
  • speedo swimsuit boys10K/yr
  • speedo boys jammer4K/yr
  • boys swim team suit4K/yr
  • tyr jammers boys7K/yr
  • boys swim team jammers3K/yr
  • boys athletic swimwear4K/yr

Reviews and returns

What reviews say buyers love and hate about Boys Speedo

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Size-Overall”
15%of negative reviews mention “Size-Overall”
11.0%of orders come back
“It was clearly too small”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

23 topics

NegativePositive

FAQ

Common Boys Speedo questions

Answered from the same tracked data.