Boys Pants

Shoppers searched for this 4.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -46.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $842K a year.

Searches, last 12 months

4.6M

Growth, 90 days vs prior 90

-46.2%

Conversion, latest week

0.7%

Market size, estimated

$842Ka year

Peak month

December6.8× the quietest month

Top search term

boys pants957K searches a year

Listings sell for $27.15 on average, from $7.16 to $65.35. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 250 to 500 of them. At $27.15 that is $7K to $14K a year per listing.

Average price

$27.15inside the $15 to $100 sweet spot

Price range

$7.16–$65.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

250–500

Revenue per listing a year

$7K–$14K

Returns

9.7%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #223 within Clothing. It carries 3,729 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

99%

Out of stock, average day

9.7%

Average rank

#223in Clothing

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

3,729per listing

Listings tracked

140

26 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

26

Successful launches

5Amazon's first-year sales bar

Average brand age

42 months