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Boys Halloween Shirt

Maybe

The top 5 products take only 19% of clicks. But buyers convert on only 0.8% of searches, so Boys Halloween Shirt is a Maybe.

Flapen Score
55
55 / 100
Top 14% of 16,930 Clothing, Shoes & Jewelry niches · +10 vs the category median of 45
Market size
$74K/yr703K searches / yr
90-day growth
+85.0%search demand this quarter
Competition
19%top-5 click share · 43 brands · 58 sellers

Flapen Score

Boys Halloween Shirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Boys Halloween Shirt is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Boys Halloween Shirt market on Amazon at a glance

Shoppers on Amazon United States searched for Boys Halloween Shirt 703K times last year and spent an estimated $74K. The top 5 brands take 52% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 703K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +85.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.

Searches, last 12 months
703K
Growth, 90 days vs prior 90
+85.0%
Conversion, latest week
0.8%
Market size, estimated
$74Ka year
Peak month
October488.4× the quietest month
Top search term
boys halloween shirt132K searches a year

02 · Price

A sale here is worth $13.68.

Listings sell for $13.68 on average, from $4.70 to $27.57. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At $13.68 that is $0 to $1K a year per listing.

Average price
$13.68under the $15 to $100 sweet spot
Price range
$4.70–$27.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
3.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

55% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #31,932 within Baby Boys. It carries 521 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
55%
Prime listings
96%
Out of stock, average day
7.7%
Average rank
#31,932in Baby Boys
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
521per listing
Listings tracked
102

04 · Newcomers

1 of last year's 22 launches cleared the first-year sales bar.

22 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
22
Successful launches
1Amazon's first-year sales bar
Average brand age
28 months

Products

Top Boys Halloween Shirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 19% of clicks. An open shelf where new products get seen.

Brands

43 rising

Sellers

58

Top-5 brand share

52%

Top 20: 88%

Top-5 click share

19%

Top 20: 50%

Open market

42%

  • Brand 121%
  • Brand 29%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Boys Halloween Shirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '24Spike '25Spike '26SepDecJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 488.4×

Search terms

Top Boys Halloween Shirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • boys halloween shirt132K/yr
  • toddler halloween shirt98K/yr
  • halloween shirts for kids106K/yr
  • kids halloween shirt76K/yr
  • halloween shirts for boys57K/yr
  • kids halloween shirts22K/yr
  • toddler boy halloween shirt37K/yr
  • halloween shirt boys18K/yr
  • halloween shirt kids16K/yr
  • boys halloween shirts15K/yr

Reviews and returns

What reviews say buyers love and hate about Boys Halloween Shirt

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Material Quality”
3.8%of orders come back
“The material is thin”
A buyer, on “Material Quality”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Boys Halloween Shirt questions

Answered from the same tracked data.