Boys Halloween Costumes Size 10-12

Shoppers searched for this 666K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -15.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months

666K

Growth, 90 days vs prior 90

-15.1%

Conversion, latest week

0.2%

Market size, estimated

$30Ka year

Peak month

October319.3× the quietest month

Top search term

costumes for kids 10-1222K searches a year

Listings sell for $26.67 on average, from $6.54 to $36.83. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $26.67 that is $0 to $3K a year per listing.

Average price

$26.67inside the $15 to $100 sweet spot

Price range

$6.54–$36.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

6.5%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.7% of listings are out of stock. The average listing ranks #1,480 within Boys. It carries 1,334 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

14.7%

Average rank

#1,480in Boys

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

1,334per listing

Listings tracked

13

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months