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Boys Fishing Shirt

Fail

Buyers convert on only 0.9% of searches, so Boys Fishing Shirt is a Fail.

Flapen Score
49
49 / 100
Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 45
Market size
$77K/yr429K searches / yr
90-day growth
+49.5%search demand this quarter
Competition
24%top-5 click share · 13 brands · 58 sellers

Flapen Score

Boys Fishing Shirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Boys Fishing Shirt is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Boys Fishing Shirt market on Amazon at a glance

Shoppers on Amazon United States searched for Boys Fishing Shirt 429K times last year and spent an estimated $77K. The top 5 brands take 89% of clicks. Demand peaks in Jun–Jul–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 429K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +49.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.

Searches, last 12 months
429K
Growth, 90 days vs prior 90
+49.5%
Conversion, latest week
0.9%
Market size, estimated
$77Ka year
Peak month
July4.5× the quietest month
Top search term
boys fishing shirt83K searches a year

02 · Price

A sale here is worth $19.41.

Listings sell for $19.41 on average, from $8.95 to $57.34. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $19.41 that is $0 to $2K a year per listing.

Average price
$19.41inside the $15 to $100 sweet spot
Price range
$8.95–$57.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #743 within Clothing. It carries 291 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
100%
Out of stock, average day
6.8%
Average rank
#743in Clothing
Average rating
4.72 starsAmazon United States average 4.42 stars
Average reviews
291per listing
Listings tracked
78

04 · Newcomers

4 of last year's 23 launches cleared the first-year sales bar.

23 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
23
Successful launches
4Amazon's first-year sales bar
Average brand age
32 months

Products

Top Boys Fishing Shirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

13 falling

Sellers

58

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

24%

Top 20: 54%

Open market

7%

  • Brand 133%
  • Brand 217%
  • Brand 317%
  • Brand 412%
  • Brand 510%
  • Brand 64%
  • Open — no brand owns it (7 brands, 7%)

Demand

Boys Fishing Shirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Dec · busiest ÷ quietest = 4.5×

Search terms

Top Boys Fishing Shirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • boys fishing shirt83K/yr
  • kids fishing shirt36K/yr
  • fishing shirts for boys50K/yr
  • toddler fishing shirt28K/yr
  • youth fishing shirt27K/yr
  • boys columbia shirt29K/yr
  • huk shirts for boys27K/yr
  • boys fishing shirts20K/yr
  • boys huk shirt16K/yr
  • kids fishing shirts12K/yr

Reviews and returns

What reviews say buyers love and hate about Boys Fishing Shirt

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Size-Overall”
13%of negative reviews mention “Size-Overall”
4.1%of orders come back
“Sizing is ridiculous: L & LX shouldn't be same size”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Boys Fishing Shirt questions

Answered from the same tracked data.