Boys Camo
FailShoppers spend an estimated $43K a year here, so Boys Camo is a Fail.
- Flapen Score
- 49 / 100Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 4549
- Market size
- $43K/yr207K searches / yr
- 90-day growth
- -22.4%search demand this quarter
- Competition
- 18%top-5 click share · 66 brands · 89 sellers
Flapen Score
Boys Camo against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Boys Camo is stronger. Inside it, weaker.
Market
The Boys Camo market on Amazon at a glance
Shoppers on Amazon United States searched for Boys Camo 207K times last year and spent an estimated $43K. The top 5 brands take 32% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 207K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.
- Searches, last 12 months
- 207K
- Growth, 90 days vs prior 90
- -22.4%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $43Ka year
- Peak month
- December6.5× the quietest month
- Top search term
- boys camo50K searches a year
02 · Price
A sale here is worth $21.65.
Listings sell for $21.65 on average, from $4.16 to $78.01. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $21.65 that is $0 to $2K a year per listing.
- Average price
- $21.65inside the $15 to $100 sweet spot
- Price range
- $4.16–$78.01
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 3.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
87% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 14.0% of listings are out of stock. The average listing ranks #820 within Clothing. It carries 660 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 98%
- Out of stock, average day
- 14.0%
- Average rank
- #820in Clothing
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 660per listing
- Listings tracked
- 132
04 · Newcomers
2 of last year's 48 launches cleared the first-year sales bar.
48 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 48
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Boys Camo products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 18% of clicks. An open shelf where new products get seen.
Brands
66 flat
Sellers
89
Top-5 brand share
32%
Top 20: 72%
Top-5 click share
18%
Top 20: 50%
Open market
64%
- Brand 19%
- Brand 27%
- Brand 35%
- Brand 45%
- Brand 55%
- Brand 64%
Demand
Boys Camo search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 6.5×
Search terms
Top Boys Camo search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- boys camo50K/yr
- boys camo outfit19K/yr
- kids camouflage clothes11K/yr
- camo outfit for boys12K/yr
- camo boys11K/yr
- kids camo clothes25K/yr
- camo clothes for boys13K/yr
- camo kids clothes8K/yr
- camouflage for kids7K/yr
- camouflage for boys7K/yr
Reviews and returns
What reviews say buyers love and hate about Boys Camo
We read the reviews and the return reasons for every product selling here.
“It is big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Boys Camo questions
Answered from the same tracked data.









