Boys Athletic Underwear
FailThe top 5 brands take 94% of clicks, so Boys Athletic Underwear is a Fail.
- Flapen Score
- 42 / 100Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 4542
- Market size
- $84K/yr160K searches / yr
- 90-day growth
- +22.1%search demand this quarter
- Competition
- 49%top-5 click share · 9 brands · 35 sellers
Flapen Score
Boys Athletic Underwear against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Boys Athletic Underwear is stronger. Inside it, weaker.
Market
The Boys Athletic Underwear market on Amazon at a glance
Shoppers on Amazon United States searched for Boys Athletic Underwear 160K times last year and spent an estimated $84K. The top 5 brands take 94% of clicks. Demand peaks in Aug–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 2.2% of those searches ended in a purchase.
Shoppers searched for this 160K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +22.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $84K a year.
- Searches, last 12 months
- 160K
- Growth, 90 days vs prior 90
- +22.1%
- Conversion, latest week
- 2.2%
- Market size, estimated
- $84Ka year
- Peak month
- August2.5× the quietest month
- Top search term
- nike underwear boys50K searches a year
02 · Price
A sale here is worth $23.81.
Listings sell for $23.81 on average, from $13.66 to $37.34. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $23.81 that is $2K to $6K a year per listing.
- Average price
- $23.81inside the $15 to $100 sweet spot
- Price range
- $13.66–$37.34
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$6K
- Returns
- 3.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.7% of listings are out of stock. The average listing ranks #28 within Clothing. It carries 2,433 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 13.7%
- Average rank
- #28in Clothing
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 2,433per listing
- Listings tracked
- 42
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Boys Athletic Underwear products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
3-Pack Dri-Fit Boxer Briefs
- Price
- $16.87
- Rating
- 4.6/5
- Reviews
- 1,124
- Age
- 4y ago

3-Pack Dri-Fit Boxer Briefs
- Price
- $16.93
- Rating
- 4.6/5
- Reviews
- 1,124
- Age
- 4y ago

3-Pack Dri-Fit Boxer Briefs
- Price
- $20.02
- Rating
- 4.6/5
- Reviews
- 1,124
- Age
- 4y ago

BAMBOO COOL Boys Underwear Moisture-Wicking Brethable Boxer Briefs Soft Lightweight Tag-Free with Fly Pouch 6-Pack
- Price
- $32.24
- Rating
- 4.8/5
- Reviews
- 869
- Age
- 2y ago

3-Pack Dri-Fit Boxer Briefs
- Price
- $21.01
- Rating
- 4.6/5
- Reviews
- 1,124
- Age
- 4y ago
Trending
estimated 90-day click momentum
Under Armour Boys Multipack Performance Tech Boxer Brief Lightweight & Smooth Stretch Fit Midnight Navy/Print X-Large
- Price
- $16.65
- Rating
- 4.7/5
- Reviews
- 8,650
- Age
- 3y ago

3-Pack Dri-Fit Boxer Briefs
- Price
- $22.07
- Rating
- 4.6/5
- Reviews
- 1,124
- Age
- 3y ago

3-Pack Dri-Fit Boxer Briefs
- Price
- $21.01
- Rating
- 4.6/5
- Reviews
- 1,124
- Age
- 4y ago

BAMBOO COOL BoysMoisture Wicking & Breathable Mesh Underwear Soft Tagless Performance No Ride Up Boxer Briefs 6 Pack
- Price
- $31.63
- Rating
- 4.6/5
- Reviews
- 201
- Age
- 2y ago

BAMBOO COOL Boys Boxer Briefs 6-18Y Underwear Moisture-Wicking Lightweight and Ultra Soft 6-Pack
- Price
- $34.14
- Rating
- 4.8/5
- Reviews
- 500
- Age
- 1y ago
Newest
by launch date
BAMBOO COOL Boys Underwear Lightweight Breathable Moisture-Wicking Boxer Briefs U-open Pouch Ultra Soft Tag Free 6-Pack
- Price
- $29.81
- Rating
- 4.5/5
- Reviews
- 156
- Age
- 1y ago

BAMBOO COOL Boys Boxer Briefs 6-18Y Underwear Moisture-Wicking Lightweight and Ultra Soft 6-Pack
- Price
- $34.14
- Rating
- 4.8/5
- Reviews
- 500
- Age
- 1y ago

PSD Boys Boxer Briefs Black Cotton 3-Pack Comfortable Breathable Underwear for Boys Boys Underwear Ages 6-16 Medium
- Price
- $29.24
- Rating
- 4.6/5
- Reviews
- 728
- Age
- 2y ago

BAMBOO COOL Boys Underwear Moisture-Wicking Brethable Boxer Briefs Soft Lightweight Tag-Free with Fly Pouch 6-Pack
- Price
- $32.24
- Rating
- 4.8/5
- Reviews
- 869
- Age
- 2y ago

BAMBOO COOL BoysMoisture Wicking & Breathable Mesh Underwear Soft Tagless Performance No Ride Up Boxer Briefs 6 Pack
- Price
- $31.48
- Rating
- 4.6/5
- Reviews
- 201
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
35
Est. top-5 brand share
94%
Top 20: 100%
Est. top-5 click share
49%
Top 20: 78%
Open market
4%
- Nike48%
- BAMBOO COOL21%
- Under Armour10%
- PSD9%
- Hanes6%
- PUMA2%
- Open — no brand owns it (3 brands, 4%)
Demand
Boys Athletic Underwear search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Dec · busiest ÷ quietest = 2.5×
Search terms
Top Boys Athletic Underwear search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- nike underwear boys50K/yr
- nike boys underwear26K/yr
- boys nike underwear25K/yr
- boys nike boxer briefs8K/yr
- nike boxers for boys9K/yr
- boys nike underwear size 10-128K/yr
- nike boxer briefs boys7K/yr
- nike boys boxer briefs6K/yr
- boys underwear nike5K/yr
- nike youth underwear boys4K/yr
Reviews and returns
What reviews say buyers love and hate about Boys Athletic Underwear
We read the reviews and the return reasons for every product selling here.
“Size runs very small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Boys Athletic Underwear questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









