Skip to content

Boygenius

Fail

Shoppers spend an estimated $0 a year here, so Boygenius is a Fail.

Flapen Score
23
23 / 100
Ranks 16,633 of 16,930 Clothing, Shoes & Jewelry niches · −22 vs the category median of 45
Market size
$0/yr10K searches / yr
90-day growth
+7.8%search demand this quarter
Competition
100%top-5 click share · 4 brands · 6 sellers

Flapen Score

Boygenius against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Boygenius is stronger. Inside it, weaker.

23Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Boygenius market on Amazon at a glance

Shoppers on Amazon United States searched for Boygenius 10K times last year and spent an estimated $0. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 23 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
10K
Growth, 90 days vs prior 90
+7.8%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
December6.8× the quietest month
Top search term
boygenius8K searches a year

02 · Price

A sale here is worth $24.30.

Listings sell for $24.30 on average, from $14.95 to $34.25. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $24.30 that is $0 to $2K a year per listing.

Average price
$24.30inside the $15 to $100 sweet spot
Price range
$14.95–$34.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
5.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 29.6% of listings are out of stock. The average listing ranks #22,193 within T-Shirts. It carries 400 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
75%
Out of stock, average day
29.6%
Average rank
#22,193in T-Shirts
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
400per listing
Listings tracked
4

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Boygenius products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

4 flat

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 164%
  • Brand 217%
  • Brand 310%
  • Brand 49%

Demand

Boygenius search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.8×

Reviews and returns

What reviews say buyers love and hate about Boygenius

We read the reviews and the return reasons for every product selling here.

100%of positive reviews mention “Advertised Vs Actual Product”
5.2%of orders come back
“came as advertised”
A buyer, on “Advertised Vs Actual Product”100% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

7 topics

NegativePositive

FAQ

Common Boygenius questions

Answered from the same tracked data.