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36

boy scout

Skip it

A small market ($52K/yr) — this niche doesn't clear our bar today.

Market size 13Growth 22Conversion 13Competition 38Returns 48Price range 61Avg price 87Brand share 41Review moat 50Quality gap 48

Avg price

Great$19.71

avg listing price — sweet spot $15–$100

Price range

Good$3.92–$32.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,497.84

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-6.6%

90-day search growth — must beat 0% to launch

Market size

Bad$52K

$52K/yr · 259K searches

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, boy scout is a $52K/yr Amazon United States market (259K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 36/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

boy scout market data

Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
$79K–$99K
units × avg price
Conversion rate
1.0%
Avg BSR
#1,311
Page quality
0%
Prime
100%
Sponsored
95%
Out of stock
4.9%
Avg brand age
49 months
Avg seller age
177 days

Competition & brand share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

27

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

15%

  • JOMLUN30%
  • Zoofly19%
  • Trcosenp17%
  • Boy Scouts of America8%
  • YEESACG6%
  • ReferenceReady5%
  • Open — no brand owns it (8 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -6.6% search growth over the last 90 days.
13K8KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.5×

Top boy scout search terms

  • boy scout38K/yr
  • scouts29K/yr
  • boy scouts28K/yr
  • scouting america17K/yr
  • cub scout23K/yr
  • cub scouts21K/yr
  • boy scout gifts37K/yr
  • boy scouts of america13K/yr
  • cub scout gifts14K/yr
  • bsa9K/yr
All search terms

Top boy scout products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$5K20%$10K30%$15K40%$21K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about boy scout

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Well made, functional, and seems to work just as described”

Value For Money12%

“Worth it”

Advertised Vs Actual Product10%

“As advertised”

Efficiency8%

“This compass works perfectly”

Ease Of Use6%

“easy to use”

GPS5%

“I appreciate this compass and having it be affordable and accurate”

Gifting Purpose4%

“Good gift for Eagle Scouts”

Durability3%

“Durable”

Size-Overall3%

“Great fit”

Design-Overall3%

“The designs themselves were decent”

What buyers complain about

Quality-Overall22%

“I do not understand how this product is so cheap compared to others of the same quality”

Functionality-Overall13%

“Compass doesnt work”

Material Quality8%

“Some inappropriate material”

Strength8%

“It's flimsy, see-through & have to be flat & steady to work”

Value For Money7%

“Not a good price when you consider the quantity”

Print Quality5%

“Inappropriate Sticker Print”

Zipper Quality5%

“Wanted to love the pants but the zipper came off on one leg the first time wearing them.”

Size-Overall4%

“how small they were”

Measurement/Reading Accuracy3%

“Oh and the calibration is a tad bit off”

Adhesion/Stickiness3%

“the sticker doesnt work”

Top return reasons

Size-Overall50%
Waist Fit14%
Length5%
Inseam Fit5%
Functionality-Overall3%
Advertised Vs Actual Product3%
Material Quality3%
Hip Fit3%
Thigh Fit2%
Value For Money2%

Common questions

Is boy scout profitable to sell on Amazon United States?
The niche generates $52K/yr across 19 tracked products. 90-day search growth is -6.6%. Flapen's verdict: Skip it (36/100).
How competitive is the boy scout niche?
14 brands and 27 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in boy scout?
Top complaints mined from reviews: Quality-Overall, Functionality-Overall, Material Quality. The return rate is 3.2%.
When does demand for boy scout peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 3.5× the quietest.
What does it cost to enter the boy scout niche?
Listings span $3.92–$32.15; the average listing price is $19.71 (sweet spot $15–$100). The average incumbent carries 1,498 reviews — the moat a new listing must climb.