Boy Dress Up

Shoppers searched for this 120K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months

120K

Growth, 90 days vs prior 90

-17.3%

Conversion, latest week

1.9%

Market size, estimated

$72Ka year

Top search term

boy dress up27K searches a year

Listings sell for $31.79 on average, from $10.08 to $134.17. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $31.79 that is $0 to $3K a year per listing.

Average price

$31.79inside the $15 to $100 sweet spot

Price range

$10.08–$134.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #385 within Boys. It carries 1,040 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#385in Boys

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

1,040per listing

Listings tracked

42

9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

7Amazon's first-year sales bar

Average brand age

42 months