Bow Keychain

Shoppers searched for this 530K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -21.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months

530K

Growth, 90 days vs prior 90

-21.2%

Conversion, latest week

0.9%

Market size, estimated

$53Ka year

Peak month

December2.0× the quietest month

Top search term

bow keychain143K searches a year

Listings sell for $10.53 on average, from $4.66 to $79.92. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $10.53 that is $0 to $1K a year per listing.

Average price

$10.53under the $15 to $100 sweet spot

Price range

$4.66–$79.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

3.2%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 11.7% of listings are out of stock. The average listing ranks #3,361 within Keyrings, Keychains & Charms. It carries 330 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

98%

Out of stock, average day

11.7%

Average rank

#3,361in Keyrings, Keychains & Charms

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

330per listing

Listings tracked

94

37 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 17 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

37

Successful launches

5Amazon's first-year sales bar

Average brand age

17 months