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Boston College Sweatshirt

Fail

The top 5 brands take 100% of clicks, so Boston College Sweatshirt is a Fail.

Flapen Score
26
26 / 100
Ranks 16,401 of 16,930 Clothing, Shoes & Jewelry niches · −19 vs the category median of 45
Market size
$23K/yr18K searches / yr
90-day growth
-40.7%search demand this quarter
Competition
61%top-5 click share · 3 brands · 6 sellers

Flapen Score

Boston College Sweatshirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Boston College Sweatshirt is stronger. Inside it, weaker.

26Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Boston College Sweatshirt market on Amazon at a glance

Shoppers on Amazon United States searched for Boston College Sweatshirt 18K times last year and spent an estimated $23K. All 3 brands take every click. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 26 out of 100, a Fail.

01 · Demand

An estimated 3.2% of those searches ended in a purchase.

Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -40.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months
18K
Growth, 90 days vs prior 90
-40.7%
Conversion, latest week
3.2%
Market size, estimated
$23Ka year
Peak month
December10.9× the quietest month
Top search term
boston college sweatshirt14K searches a year

02 · Price

A sale here is worth $40.65.

Listings sell for $40.65 on average, from $31.82 to $49.05. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $40.65 that is $0 to $4K a year per listing.

Average price
$40.65inside the $15 to $100 sweet spot
Price range
$31.82–$49.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
9.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #860 within Active Sweatshirts. It carries 4,051 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
9.1%
Average rank
#860in Active Sweatshirts
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
4,051per listing
Listings tracked
19

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Boston College Sweatshirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

3 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

0%

  • Brand 196%
  • Brand 23%
  • Brand 32%
  • Open — no brand owns it (0%)

Demand

Boston College Sweatshirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 10.9×

Reviews and returns

What reviews say buyers love and hate about Boston College Sweatshirt

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Value For Money”
50%of negative reviews mention “Print Quality”
9.7%of orders come back
“The text on the front seems off”
A buyer, on “Print Quality”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Boston College Sweatshirt questions

Answered from the same tracked data.