Book Earrings

Shoppers searched for this 174K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -22.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.

Searches, last 12 months

174K

Growth, 90 days vs prior 90

-22.5%

Conversion, latest week

2.4%

Market size, estimated

$66Ka year

Peak month

December3.3× the quietest month

Top search term

book earrings106K searches a year

Listings sell for $15.96 on average, from $5.94 to $190.79. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $15.96 that is $2K to $4K a year per listing.

Average price

$15.96inside the $15 to $100 sweet spot

Price range

$5.94–$190.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

2.0%of orders · Amazon United States median 2.1%

60% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #8,764 within Earrings. It carries 141 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

96%

Out of stock, average day

4.7%

Average rank

#8,764in Earrings

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

141per listing

Listings tracked

25

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

27 months