Bluey Watch
FailThe top 5 brands take 98% of clicks, so Bluey Watch is a Fail.
- Flapen Score
- 37 / 100Ranks 13,715 of 16,930 Clothing, Shoes & Jewelry niches · −8 vs the category median of 4537
- Market size
- $97K/yr124K searches / yr
- 90-day growth
- -11.5%search demand this quarter
- Competition
- 76%top-5 click share · 6 brands · 31 sellers
Flapen Score
Bluey Watch against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Bluey Watch is stronger. Inside it, weaker.
Market
The Bluey Watch market on Amazon at a glance
Shoppers on Amazon United States searched for Bluey Watch 124K times last year and spent an estimated $97K. The top 5 brands take 98% of clicks. Demand peaks in Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 4.4% of those searches ended in a purchase.
Shoppers searched for this 124K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -11.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $97K a year.
- Searches, last 12 months
- 124K
- Growth, 90 days vs prior 90
- -11.5%
- Conversion, latest week
- 4.4%
- Market size, estimated
- $97Ka year
- Peak month
- December6.6× the quietest month
- Top search term
- bluey watch80K searches a year
02 · Price
A sale here is worth $17.91.
Listings sell for $17.91 on average, from $6.54 to $40.89. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $17.91 that is $9K to $13K a year per listing.
- Average price
- $17.91inside the $15 to $100 sweet spot
- Price range
- $6.54–$40.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $9K–$13K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 17.1% of listings are out of stock. The average listing ranks #400 within Watches. It carries 717 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 75%
- Out of stock, average day
- 17.1%
- Average rank
- #400in Watches
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 717per listing
- Listings tracked
- 16
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Bluey Watch products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
VTech Bluey Wackadoo Watch Bluey
- Price
- $10.16
- Rating
- 4.6/5
- Reviews
- 3,001
- Age
- 4y ago

Bluey Kids Smartwatch with Camera Games Pedometer and Audio Recorder for Creative Play and Learning 1.5 Touchscreen Blue Fits 5.5-8.0 Wrists for Boys and Girls Ages 3+
- Price
- $31.10
- Rating
- 4.6/5
- Reviews
- 815
- Age
- 2y ago

Bluey Kids Digital Projector Watch with 6 Image Slides Adjustable Character Strap Digital LCD Display Bright Projection Button Fun for Preschool Ages Wrist Size 5.58
- Price
- $10.69
- Rating
- 4.6/5
- Reviews
- 609
- Age
- 3y ago

Bluey Watch for Kids Ages 4-8 - Bundle with a Digital Watch and Bingo Straps Plus Stickers | Easy to Read Wristwatch for Kids
- Price
- $16.05
- Rating
- 4.7/5
- Reviews
- 9
- Age
- 1y ago

Bluey Digital Watch for Kids with Light-Up Screen and Silicone Strap Featuring Bluey and Friends Easy Time Display Fun for Boys and Girls Fits Wrists 5.5 to 8
- Price
- $12.05
- Rating
- 3.6/5
- Reviews
- 137
- Age
- 2y ago
Trending
estimated 90-day click momentum
Accutime Bluey and Bingo Striped Kids Digital Watch
- Price
- $19.37
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago

Accutime Bluey Fruit Pattern Kids Digital Watch
- Price
- $19.44
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Landical 10 Pcs Finger Watches for Women Men Adjustable Clock Rings Bulk Creative Elastic Round Quartz Finger Watches(Bright Color Classic)
- Price
- $23.71
- Rating
- 4.4/5
- Reviews
- 298
- Age
- 2y ago

Accutime Bluey and Bingo Pattern Kids Digital Watch
- Price
- $19.09
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago

ARKAID Bluey and Bingo Kids Sunglasses | Official BLUEY Wrap | UV 400 | One Size Fits Most Kids Comfortably
- Price
- $15.01
- Rating
- 4.8/5
- Reviews
- 325
- Age
- 8mo ago
Newest
by launch date
Accutime Bluey Fruit Pattern Kids Digital Watch
- Price
- $19.44
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Accutime Bluey and Bingo Striped Kids Digital Watch
- Price
- $19.37
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago

Accutime Bluey and Bingo Pattern Kids Digital Watch
- Price
- $19.09
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago

ARKAID Bluey and Bingo Kids Sunglasses | Official BLUEY Wrap | UV 400 | One Size Fits Most Kids Comfortably
- Price
- $15.01
- Rating
- 4.8/5
- Reviews
- 325
- Age
- 8mo ago

Bluey Girls Purse Crossbody Bag or Satchel Shoulder Bag with Adjustable Strap Travel Essentials Gifts for Girls (Pink)
- Price
- $24.94
- Rating
- 4.6/5
- Reviews
- 131
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.
Brands
6 rising
Sellers
31
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
76%
Top 20: 100%
Open market
0%
- Accutime48%
- VTech27%
- Bluey17%
- LUV HER5%
- ARKAID2%
- Landical2%
- Open — no brand owns it (0%)
Demand
Bluey Watch search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 6.6×
Search terms
Top Bluey Watch search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bluey watch80K/yr
- bluey watch for girls12K/yr
- bluey watch for boys6K/yr
- bluey watch for kids 3-511K/yr
- bluey kids watch4K/yr
- bluey watch for kids3K/yr
- bingo watch4K/yr
- bluey watch for kids ages 4-85K/yr
Reviews and returns
What reviews say buyers love and hate about Bluey Watch
We read the reviews and the return reasons for every product selling here.
“One fell apart right after opening”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bluey Watch questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









