Bluey Towel

Shoppers searched for this 239K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +27.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $121K a year.

Searches, last 12 months

239K

Growth, 90 days vs prior 90

+27.1%

Conversion, latest week

2.1%

Market size, estimated

$121Ka year

Peak month

April7.6× the quietest month

Top search term

bluey swimsuits for girls45K searches a year

Listings sell for $23.50 on average, from $8.22 to $34.95. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $23.50 that is $0 to $2K a year per listing.

Average price

$23.50inside the $15 to $100 sweet spot

Price range

$8.22–$34.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.2%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #601 within Swim. It carries 565 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

3.5%

Average rank

#601in Swim

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

565per listing

Listings tracked

103

26 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

26

Successful launches

3Amazon's first-year sales bar

Average brand age

30 months