Bluey Purse

Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months

145K

Growth, 90 days vs prior 90

-14.6%

Conversion, latest week

3.0%

Market size, estimated

$98Ka year

Peak month

December2.3× the quietest month

Top search term

bluey bag54K searches a year

Listings sell for $22.78 on average, from $5.23 to $41.87. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $22.78 that is $0 to $2K a year per listing.

Average price

$22.78inside the $15 to $100 sweet spot

Price range

$5.23–$41.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.0%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #1,511 within Handbags & Shoulder Bags. It carries 464 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

6.7%

Average rank

#1,511in Handbags & Shoulder Bags

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

464per listing

Listings tracked

39

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

1Amazon's first-year sales bar

Average brand age

28 months