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Bluey Croc Charms

Fail

The top 5 brands take 98% of clicks, so Bluey Croc Charms is a Fail.

Flapen Score
35
35 / 100
Ranks 14,546 of 16,930 Clothing, Shoes & Jewelry niches · −10 vs the category median of 45
Market size
$66K/yr221K searches / yr
90-day growth
-6.8%search demand this quarter
Competition
62%top-5 click share · 7 brands · 113 sellers

Flapen Score

Bluey Croc Charms against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Bluey Croc Charms is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bluey Croc Charms market on Amazon at a glance

Shoppers on Amazon United States searched for Bluey Croc Charms 221K times last year and spent an estimated $66K. The top 5 brands take 98% of clicks. Demand peaks in Mar–Apr–Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 221K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.

Searches, last 12 months
221K
Growth, 90 days vs prior 90
-6.8%
Conversion, latest week
2.0%
Market size, estimated
$66Ka year
Peak month
March3.1× the quietest month
Top search term
bluey croc charms69K searches a year

02 · Price

A sale here is worth $15.17.

Listings sell for $15.17 on average, from $4.96 to $39.28. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $15.17 that is $2K to $4K a year per listing.

Average price
$15.17inside the $15 to $100 sweet spot
Price range
$4.96–$39.28
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

59% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #6,006 within Shoe, Jewelry & Watch Accessories. It carries 1,765 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
95%
Out of stock, average day
5.6%
Average rank
#6,006in Shoe, Jewelry & Watch Accessories
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
1,765per listing
Listings tracked
22

04 · Newcomers

3 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
3Amazon's first-year sales bar
Average brand age
21 months

Products

Top Bluey Croc Charms products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 falling

Sellers

113

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

62%

Top 20: 98%

Open market

1%

  • Brand 142%
  • Brand 226%
  • Brand 315%
  • Brand 414%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (1 brand, 1%)

Demand

Bluey Croc Charms search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KBlack Friday '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, Dec · busiest ÷ quietest = 3.1×

Search terms

Top Bluey Croc Charms search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bluey croc charms69K/yr
  • bluey iron on patches34K/yr
  • bluey jibbitz for crocs17K/yr
  • bluey jibbitz18K/yr
  • bluey patches14K/yr
  • bluey patches iron on14K/yr
  • croc charms bluey8K/yr
  • bluey charms for crocs8K/yr
  • bluey patch7K/yr
  • bluey iron on6K/yr

Reviews and returns

What reviews say buyers love and hate about Bluey Croc Charms

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Color”
26%of negative reviews mention “Size-Overall”
1.3%of orders come back
“is pretty large for children's crocs”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Bluey Croc Charms questions

Answered from the same tracked data.