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bluey croc charms

Skip it

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Market size 17Growth 22Conversion 25Competition 38Returns 89Price range 71Avg price 75Brand share 5Review moat 47Quality gap 21

Returns

Great1.3%

return rate — above 5% kills the launch gate

Avg price

Great$15.17

avg listing price — sweet spot $15–$100

Price range

Good$4.96–$39.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,765.45

avg incumbent reviews — the moat a new listing must climb

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Conversion

Bad2.0%

search→purchase rate — share of searches ending in a sale

Growth

Bad-6.8%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$66K

$66K/yr · 221K searches

Brand share

Bad98%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, bluey croc charms is a $66K/yr Amazon United States market (221K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Mar–Apr–Dec. Verdict: Skip it — 35/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

bluey croc charms market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
$46K–$61K
units × avg price
Conversion rate
2.0%
Avg BSR
#6,006
Page quality
0%
Prime
95%
Sponsored
59%
Out of stock
5.6%
Avg brand age
21 months
Avg seller age
125 days

Competition & brand share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

7 falling

Sellers

113

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

62%

Top 20: 98%

Open market

1%

  • Crocs42%
  • Bluey26%
  • Fancharms15%
  • VanPokins14%
  • Lnimpha1%
  • Tashrasia1%
  • Open — no brand owns it (1 brand, 1%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -6.8% search growth over the last 90 days.
15K10KBlack Friday '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, Dec · busiest ÷ quietest = 3.1×

Top bluey croc charms search terms

  • bluey croc charms69K/yr
  • bluey iron on patches34K/yr
  • bluey jibbitz for crocs17K/yr
  • bluey jibbitz18K/yr
  • bluey patches14K/yr
  • bluey patches iron on14K/yr
  • croc charms bluey8K/yr
  • bluey charms for crocs8K/yr
  • bluey patch7K/yr
  • bluey iron on6K/yr
All search terms

Top bluey croc charms products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$3K10%$7K15%$10K20%$13K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

What buyers say about bluey croc charms

What buyers praise and complain about, mined from review topics.

What buyers love

Color19%

“Nice colors”

Quality-Overall19%

“Excellent quality and exactly as described”

Size-Overall17%

“it fit perfectly”

Value For Money13%

“Reasonable priced”

Advertised Vs Actual Product12%

“Perfect met all my expectations”

Ease Of Use4%

“easy to pop in”

Soft Feel4%

“Soft and cushiony”

Comfort-Overall3%

“Comfy”

Durability1%

“Feels like nice quality and durable”

Stretchability/Expandability/Elasticity1%

“Very stretchy and my grandson sleeps in a pair every night”

What buyers complain about

Size-Overall26%

“is pretty large for children's crocs”

Durability24%

“broke soooo easily”

Advertised Vs Actual Product11%

“Dont show pictures of the jibbitz if you dont intend to show all of the ones youre offering that people may receive”

Comfort-Overall5%

“the backs of these are extremely uncomfortable”

Color5%

“so many of these are yellowed”

Transparency5%

“To be clearer on the product”

Stiffness5%

“Dont buy stiff”

Add-Ons/Attachments3%

“A little tough to attach”

Gap/Hole3%

“Fall out of the holes”

Quality-Overall3%

“quality control needs to be checked”

Top return reasons

Size-Overall46%
Feet Fit14%
Advertised Vs Actual Product13%
Length6%
Value For Money5%
Gap/Hole3%
Quality-Overall2%
Design-Overall2%
Defective Material/Parts2%
Material Quality1%

Common questions

Is bluey croc charms profitable to sell on Amazon United States?
The niche generates $66K/yr across 22 tracked products. 3 of 6 products launched in the last 360 days are still selling. 90-day search growth is -6.8%. Flapen's verdict: Skip it (35/100).
How competitive is the bluey croc charms niche?
7 brands and 113 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 98% of demand.
What do buyers complain about in bluey croc charms?
Top complaints mined from reviews: Size-Overall, Durability, Advertised Vs Actual Product. The return rate is 1.3%.
When does demand for bluey croc charms peak?
Demand peaks in Mar–Apr–Dec; the busiest month runs 3.1× the quietest.
What does it cost to enter the bluey croc charms niche?
Listings span $4.96–$39.28; the average listing price is $15.17 (sweet spot $15–$100). The average incumbent carries 1,765 reviews — the moat a new listing must climb.