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blue topaz earrings

Skip it

Weak search conversion (0.9%) — this niche doesn't clear our bar today.

Market size 22Growth 27Conversion 11Competition 65Returns 20Price range 66Avg price 92Brand share 25Review moat 82Quality gap 78

Avg price

Great$52.17

avg listing price — sweet spot $15–$100

Review moat

Great364.38

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Price range

Good$12.34–$140.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+1.4%

90-day search growth — must beat 0% to launch

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Market size

Bad$89K

$89K/yr · 191K searches

Returns

Bad6.3%

return rate — above 5% kills the launch gate

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, blue topaz earrings is a $89K/yr Amazon United States market (191K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 43/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

blue topaz earrings market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$104K–$130K
units × avg price
Conversion rate
0.9%
Avg BSR
#3,960
Page quality
0%
Prime
97%
Sponsored
100%
Out of stock
3.7%
Avg brand age
45 months
Avg seller age
186 days

Competition & brand share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

17

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

46%

Top 20: 89%

Open market

8%

  • DECADENCE56%
  • Poxtex18%
  • Gem Stone King8%
  • JewelryPalace5%
  • Bestyle3%
  • B. BRILLIANT2%
  • Open — no brand owns it (6 brands, 8%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +1.4% search growth over the last 90 days.
9K7KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.7×

Top blue topaz earrings search terms

  • blue topaz earrings75K/yr
  • london blue topaz earrings38K/yr
  • topaz earrings44K/yr
  • topaz earrings for women17K/yr
  • blue topaz earrings for women11K/yr
  • blue topaz stud earrings6K/yr
All search terms

Top blue topaz earrings products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$4K8%$7K12%$11K16%$14K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about blue topaz earrings

What buyers praise and complain about, mined from review topics.

What buyers love

Color39%

“Good color”

Gifting Purpose16%

“What really made me feel good about the gift was how comfortable they were for her”

Size-Overall12%

“Perfect size”

Value For Money7%

“Great value”

Weight Light7%

“Not too heavy”

Quality-Overall6%

“These are good quality”

Locking Mechanism3%

“I love how they lock”

Allergies2%

“so far didnt have any irritation”

Comfort-Overall2%

“What really made me feel good about the gift was how comfortable they were for her”

Design-Overall2%

“Very nice versatile earrings”

What buyers complain about

Size-Overall44%

“Smaller than expected”

Color15%

“These earrings have little to no color in them at all”

Precious Gemstone9%

“So small and flimsy and you could barely tell what stone it was”

Weight Light6%

“sooo much lighter than the picture makes them look”

Durability6%

“Stones clouded up within two months”

Quality-Overall6%

“Stones are poor quality”

Advertised Vs Actual Product4%

“DONT be fooled by the photo”

Value For Money4%

“For $68 they looked like a $5 pair”

Top return reasons

Size-Overall55%
Color27%
Advertised Vs Actual Product6%
Quality-Overall3%
Metal Authenticity1%
Wrong Dimensions1%
Material Quality1%
Gap/Hole1%
Precious Gemstone1%
Defective Material/Parts1%

Common questions

Is blue topaz earrings profitable to sell on Amazon United States?
The niche generates $89K/yr across 32 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +1.4%. Flapen's verdict: Skip it (43/100).
How competitive is the blue topaz earrings niche?
12 brands and 17 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in blue topaz earrings?
Top complaints mined from reviews: Size-Overall, Color, Precious Gemstone. The return rate is 6.3% — above our launch gate.
When does demand for blue topaz earrings peak?
Demand peaks in Nov–Dec; the busiest month runs 2.7× the quietest.
What does it cost to enter the blue topaz earrings niche?
Listings span $12.34–$140.70; the average listing price is $52.17 (sweet spot $15–$100). The average incumbent carries 364 reviews — the moat a new listing must climb.