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Blue Tights

Fail

Demand is soft, at -27.0% this quarter, so Blue Tights is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$72K/yr367K searches / yr
90-day growth
-27.0%search demand this quarter
Competition
27%top-5 click share · 33 brands · 73 sellers

Flapen Score

Blue Tights against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Blue Tights is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blue Tights market on Amazon at a glance

Shoppers on Amazon United States searched for Blue Tights 367K times last year and spent an estimated $72K. The top 5 brands take 59% of clicks. Demand peaks in Oct–Nov. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 367K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -27.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months
367K
Growth, 90 days vs prior 90
-27.0%
Conversion, latest week
1.8%
Market size, estimated
$72Ka year
Peak month
October8.0× the quietest month
Top search term
blue tights169K searches a year

02 · Price

A sale here is worth $10.80.

Listings sell for $10.80 on average, from $4.72 to $32.61. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $10.80 that is $1K to $3K a year per listing.

Average price
$10.80under the $15 to $100 sweet spot
Price range
$4.72–$32.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #1,059 within Socks & Hosiery. It carries 5,087 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#1,059in Socks & Hosiery
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
5,087per listing
Listings tracked
69

04 · Newcomers

0 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Blue Tights products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

33 falling

Sellers

73

Top-5 brand share

59%

Top 20: 93%

Top-5 click share

27%

Top 20: 63%

Open market

35%

  • Brand 122%
  • Brand 211%
  • Brand 310%
  • Brand 410%
  • Brand 56%
  • Brand 66%

Demand

Blue Tights search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 8.0×

Search terms

Top Blue Tights search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blue tights169K/yr
  • blue stockings50K/yr
  • blue tights for women54K/yr
  • blue pantyhose14K/yr
  • blue stockings for women14K/yr
  • sheer blue tights12K/yr
  • blue sheer tights12K/yr
  • royal blue tights9K/yr
  • blue tights plus size7K/yr
  • blue tights sheer5K/yr

Reviews and returns

What reviews say buyers love and hate about Blue Tights

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Size-Overall”
10%of negative reviews mention “Size-Overall”
4.3%of orders come back
“For me the panty part is a little too long for shorter dresses and skirts”
A buyer, on “Size-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Blue Tights questions

Answered from the same tracked data.