blue tie
Skip itHigh returns (6.6%) — this niche doesn't clear our bar today.
Competition
Incredible16%top-5 click share — an open shelf
Avg price
Great$22.68avg listing price — sweet spot $15–$100
Price range
Great$7.03–$79.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good72%top-5 brand share — brands hold most of the demand
Growth
Okay+17.8%90-day search growth — must beat 0% to launch
Review moat
Okay2,111.14avg incumbent reviews — the moat a new listing must climb
Market size
Okay$103K$103K/yr · 257K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Returns
Bad6.6%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, blue tie is a $103K/yr Amazon United States market (257K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Mar–Oct. Verdict: Skip it — 49/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
blue tie market data
- Units sold / yr
- 5K–6K
- avg 0–100/product
- Revenue / yr
- $113K–$136K
- units × avg price
- Conversion rate
- 1.8%
- Avg BSR
- #187
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 92%
- Out of stock
- 0.7%
- Avg brand age
- 52 months
- Avg seller age
- 189 days
Competition & brand share
Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.Brands
31 falling
Sellers
41
Top-5 brand share
72%
Top 20: 96%
Top-5 click share
16%
Top 20: 42%
Open market
24%
- Tommy Hilfiger26%
- Barry.Wang16%
- Adulove11%
- Syhood10%
- HISDERN8%
- Calvin Klein4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +17.8% search growth over the last 90 days.Peak months: Mar, Oct · busiest ÷ quietest = 6.1×
Top blue tie search terms
- paisley ties for men43K/yr
- barry wang ties for men38K/yr
- hisdern ties for men20K/yr
- paisley tie17K/yr
- tommy hilfiger ties for men16K/yr
- extra long ties16K/yr
- neck ties mens bulk9K/yr
- tommy hilfiger tie11K/yr
- 63 inch ties for men9K/yr
- mens paisley tie9K/yr
Top blue tie products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Barry.Wang 6 PCS Men Ties Set Silk Business Fashion Woven Necktie Handkerchief Cufflinks Paisley Stripe Wedding Party
Barry.Wang$37.884.7★547 rev
Syhood 12 Pcs 6/12/24 Pcs Men Ties Set Solid Satin Pure Color Business Formal Necktie Tie 57 for Men Occasion Wedding (Classic Colors)
Syhood$19.934.2★2,272 rev
Adulove Mens Necktie Classic Tie Woven Jacquard Neck Ties 6 PCS
Adulove$22.134.6★7,872 rev
Tommy Hilfiger Mens Stripe Tie Blue One Size
Tommy Hilfiger$23.544.5★663 rev
Tommy Hilfiger Mens Core Micro Tie Red One Size
Tommy Hilfiger$24.674.5★551 rev
Newest
by launch date
Barry.Wang Plum Flower Ties for Men Silk Woven Floral Tie Sets Necktie Handkerchief Cufflinks Wedding Party
Barry.Wang$16.30353 rev
Tommy Hilfiger Mens Classic Textured Tonal Stripe Tie Navy One Size
Tommy Hilfiger$37.86153 rev
JEMYGINS Mens Navy Blue Paisley Necktie and Pocket Square with Tie Clip Sets (navy blue2)
JEMYGINS$9.904,289 rev
Barry.Wang 6 PCS Men Ties Set Silk Business Fashion Woven Necktie Handkerchief Cufflinks Paisley Stripe Wedding Party
Barry.Wang$37.88547 rev
JEMYGINS Mens Black Paisley Necktie and Pocket Square with Tie Clip Sets (black)
JEMYGINS$9.974,289 rev
Trending
90-day click momentum
CWKOON Paisley Grey Mens Tie Formal Necktie Pocket Squares Ties Clips Cufflinks Classic for Men Set
CWKOON$18.114.7★
Syhood 12 Pcs 6/12/24 Pcs Men Ties Set Solid Satin Pure Color Business Formal Necktie Tie 57 for Men Occasion Wedding (Various Color)
Syhood$19.884.2★
Syhood 12 Pcs 6/12/24 Pcs Men Ties Set Solid Satin Pure Color Business Formal Necktie Tie 57 for Men Occasion Wedding (Mix Color)
Syhood$19.624.2★
Tommy Hilfiger Mens Core Micro Tie Blue One Size
Tommy Hilfiger$32.334.5★
Syhood 12 Pcs 6/12/24 Pcs Men Ties Set Solid Satin Pure Color Business Formal Necktie Tie 57 for Men Occasion Wedding (Vivid Color)
Syhood$19.834.2★
What buyers say about blue tie
What buyers praise and complain about, mined from review topics.What buyers love
“Beautifully made”
“Vibrant color”
“Worth the money”
“Exactly as described”
“Stylish & great quality”
“The material is durable”
“Perfect match for the shirt we purchased”
“Beautiful design”
“Great length”
“Great gift idea”
What buyers complain about
“They a very thin and cheap material”
“Cheap quality”
“a little too short”
“Total waste of money”
“they sent me the wrong color”
“Not as advertised”
“I would not care that its not silk if it just wasnt so thick”
“This tie did have a slight wrinkle”
“Cheap quality and break after 1 use”
“Only complaint would be they aren't quite long enough for me”
Top return reasons
Common questions
- Is blue tie profitable to sell on Amazon United States?
- The niche generates $103K/yr across 130 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +17.8%. Flapen's verdict: Skip it (49/100).
- How competitive is the blue tie niche?
- 31 brands and 41 sellers compete. The top 5 products take 16% of clicks and top 5 brands hold 72% of demand.
- What do buyers complain about in blue tie?
- Top complaints mined from reviews: Material Quality, Quality-Overall, Size-Overall. The return rate is 6.6% — above our launch gate.
- When does demand for blue tie peak?
- Demand peaks in Mar–Oct; the busiest month runs 6.1× the quietest.
- What does it cost to enter the blue tie niche?
- Listings span $7.03–$79.24; the average listing price is $22.68 (sweet spot $15–$100). The average incumbent carries 2,111 reviews — the moat a new listing must climb.