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60

blue tank top

Worth a look

Shows a fragmented shelf (top 5 take 6% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 54Growth 74Conversion 10Competition 98Returns 13Price range 63Avg price 77Brand share 85Review moat 25Quality gap 67

Competition

Incredible6%

top-5 click share — an open shelf

Brand share

Great50%

top-5 brand share — no brand owns this niche

Avg price

Great$15.66

avg listing price — sweet spot $15–$100

Growth

Good+57.8%

90-day search growth — must beat 0% to launch

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Good$6.83–$29.06

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$360K

$360K/yr · 2.8M searches

Review moat

Bad4,385.48

avg incumbent reviews — the moat a new listing must climb

Returns

Bad8.5%

return rate — above 5% kills the launch gate

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, blue tank top is a $360K/yr Amazon United States market (2.8M searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Jun–Jul–Oct. Verdict: Worth a look — 60/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

blue tank top market data

Units sold / yr
15K–20K
avg 0–100/product
Revenue / yr
$235K–$313K
units × avg price
Conversion rate
0.8%
Avg BSR
#574
Page quality
0%
Prime
100%
Sponsored
88%
Out of stock
1.3%
Avg brand age
0 months
Avg seller age
175 days

Competition & brand share

Clicks spread well past the top 5 (6% combined) — an open shelf where new products get seen.

Brands

90 falling

Sellers

101

Top-5 brand share

50%

Top 20: 83%

Top-5 click share

6%

Top 20: 18%

Open market

55%

  • Amazon Essentials11%
  • ANRABESS9%
  • PRETTYGARDEN8%
  • Zeagoo7%
  • Trendy Queen5%
  • ForeFair5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +57.8% search growth over the last 90 days.
100K60KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Oct · busiest ÷ quietest = 8.8×

Top blue tank top search terms

  • navy blue tops for women473K/yr
  • light blue top397K/yr
  • blue tank top245K/yr
  • baby blue tops for women190K/yr
  • light blue tops for women162K/yr
  • navy blue top199K/yr
  • blue tank top women80K/yr
  • baby blue top131K/yr
  • blue halter top111K/yr
  • blue going out top132K/yr
All search terms

Top blue tank top products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$4K2%$7K3%$11K4%$14K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about blue tank top

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall22%

“Not too tight”

Color11%

“vibrant color”

Comfort-Overall9%

“Comfortable to wear”

Quality-Overall8%

“Quality tank tops”

Soft Feel7%

“Material is soft”

Material Quality6%

“Material is soft”

Shape/Style4%

“Cute Style”

Value For Money3%

“Very much worth the price”

Stretchability/Expandability/Elasticity2%

“stretchy fabric”

Weight Light2%

“This is a very cute and lightweight shirt”

What buyers complain about

Size-Overall27%

“It is Big”

Material Quality4%

“Be are Very cheap material”

Color3%

“looks faded”

Quality-Overall3%

“Low Quality”

Thickness3%

“Not as thick as expected”

Thin2%

“Thin material”

Wrinkles2%

“the package creases are impossible to take out”

Shape/Style1%

“Not flattering”

Advertised Vs Actual Product1%

“Not quite as pictured”

Shrinkage Resistance1%

“it shrunk after washing”

Top return reasons

Size-Overall46%
Length10%
Chest Fit9%
Material Quality7%
Color6%
Waist Fit4%
Thin3%
Shape/Style2%
Advertised Vs Actual Product2%
Arm Fit2%

Common questions

Is blue tank top profitable to sell on Amazon United States?
The niche generates $360K/yr across 452 tracked products. 48 of 200 products launched in the last 360 days are still selling. 90-day search growth is +57.8%. Flapen's verdict: Worth a look (60/100).
How competitive is the blue tank top niche?
90 brands and 101 sellers compete. The top 5 products take 6% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in blue tank top?
Top complaints mined from reviews: Size-Overall, Material Quality, Color. The return rate is 8.5% — above our launch gate.
When does demand for blue tank top peak?
Demand peaks in Jun–Jul–Oct; the busiest month runs 8.8× the quietest.
What does it cost to enter the blue tank top niche?
Listings span $6.83–$29.06; the average listing price is $15.66 (sweet spot $15–$100). The average incumbent carries 4,385 reviews — the moat a new listing must climb.