Blue Sweatpants

Shoppers searched for this 330K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -50.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months

330K

Growth, 90 days vs prior 90

-50.2%

Conversion, latest week

1.0%

Market size, estimated

$72Ka year

Peak month

October6.3× the quietest month

Top search term

blue sweatpants88K searches a year

Listings sell for $21.31 on average, from $8.88 to $63.01. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $21.31 that is $0 to $2K a year per listing.

Average price

$21.31inside the $15 to $100 sweet spot

Price range

$8.88–$63.01

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

9.8%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #645 within Active Pants. It carries 10,755 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

5.3%

Average rank

#645in Active Pants

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

10,755per listing

Listings tracked

135

47 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

47

Successful launches

4Amazon's first-year sales bar

Average brand age

31 months