Blue Socks

Shoppers searched for this 388K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $195K a year.

Searches, last 12 months

388K

Growth, 90 days vs prior 90

-1.2%

Conversion, latest week

3.7%

Market size, estimated

$195Ka year

Peak month

October2.3× the quietest month

Top search term

blue socks107K searches a year

Listings sell for $13.64 on average, from $5.75 to $37.24. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $13.64 that is $1K to $3K a year per listing.

Average price

$13.64under the $15 to $100 sweet spot

Price range

$5.75–$37.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

2.3%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #2,252 within Socks & Hosiery. It carries 3,549 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

3.2%

Average rank

#2,252in Socks & Hosiery

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

3,549per listing

Listings tracked

160

26 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

26

Successful launches

8Amazon's first-year sales bar

Average brand age

47 months