Blue Shoes for Women

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $108K a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

+3.8%

Conversion, latest week

0.2%

Market size, estimated

$108Ka year

Peak month

April2.4× the quietest month

Top search term

blue shoes for women227K searches a year

Listings sell for $37.70 on average, from $8.58 to $141.03. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $37.70 that is $0 to $4K a year per listing.

Average price

$37.70inside the $15 to $100 sweet spot

Price range

$8.58–$141.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

16.6%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #655 within Pumps. It carries 3,149 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

99%

Out of stock, average day

3.3%

Average rank

#655in Pumps

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

3,149per listing

Listings tracked

646

134 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

134

Successful launches

6Amazon's first-year sales bar

Average brand age

40 months