Blue Shirt for Boys

Shoppers searched for this 227K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +27.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months

227K

Growth, 90 days vs prior 90

+27.8%

Conversion, latest week

1.3%

Market size, estimated

$40Ka year

Top search term

boys blue shirt29K searches a year

Listings sell for $13.81 on average, from $6.38 to $25.25. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $13.81 that is $0 to $1K a year per listing.

Average price

$13.81under the $15 to $100 sweet spot

Price range

$6.38–$25.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

9.7%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #120 within Clothing. It carries 2,345 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#120in Clothing

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

2,345per listing

Listings tracked

144

44 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

44

Successful launches

1Amazon's first-year sales bar

Average brand age

35 months