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Blue Masquerade Mask

Fail

An estimated 11.6% of orders come back, so Blue Masquerade Mask is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$28K/yr125K searches / yr
90-day growth
+1.9%search demand this quarter
Competition
26%top-5 click share · 38 brands · 41 sellers

Flapen Score

Blue Masquerade Mask against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Blue Masquerade Mask is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blue Masquerade Mask market on Amazon at a glance

Shoppers on Amazon United States searched for Blue Masquerade Mask 125K times last year and spent an estimated $28K. The top 5 brands take 47% of clicks. Demand peaks in Mar–Apr–May–Oct. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months
125K
Growth, 90 days vs prior 90
+1.9%
Conversion, latest week
1.6%
Market size, estimated
$28Ka year
Peak month
April5.9× the quietest month
Top search term
blue masquerade mask34K searches a year

02 · Price

A sale here is worth $13.83.

Listings sell for $13.83 on average, from $5.86 to $28.09. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $13.83 that is $0 to $1K a year per listing.

Average price
$13.83under the $15 to $100 sweet spot
Price range
$5.86–$28.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
11.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

74% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #287 within Masks. It carries 562 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
95%
Out of stock, average day
6.9%
Average rank
#287in Masks
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
562per listing
Listings tracked
74

04 · Newcomers

0 of last year's 22 launches cleared the first-year sales bar.

22 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
22
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Blue Masquerade Mask products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

38 falling

Sellers

41

Top-5 brand share

47%

Top 20: 89%

Top-5 click share

26%

Top 20: 63%

Open market

46%

  • Brand 116%
  • Brand 210%
  • Brand 37%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Blue Masquerade Mask search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Oct · busiest ÷ quietest = 5.9×

Search terms

Top Blue Masquerade Mask search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blue masquerade mask34K/yr
  • navy blue masquerade mask16K/yr
  • light blue masquerade mask11K/yr
  • masquerade mask blue12K/yr
  • blue masquerade mask for women15K/yr
  • masquerade mask for women blue10K/yr
  • royal blue masquerade mask10K/yr
  • navy masquerade mask7K/yr
  • dark blue masquerade mask5K/yr
  • blue masquerade mask for men6K/yr

Reviews and returns

What reviews say buyers love and hate about Blue Masquerade Mask

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
12%of negative reviews mention “Size-Overall”
11.6%of orders come back
“My wife complained of it fitting too tightly”
A buyer, on “Size-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Blue Masquerade Mask questions

Answered from the same tracked data.