Skip to content

Blue Dress Shoes

Fail

Buyers convert on only 0.1% of searches, so Blue Dress Shoes is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$18K/yr378K searches / yr
90-day growth
+15.0%search demand this quarter
Competition
27%top-5 click share · 33 brands · 42 sellers

Flapen Score

Blue Dress Shoes against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Blue Dress Shoes is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blue Dress Shoes market on Amazon at a glance

Shoppers on Amazon United States searched for Blue Dress Shoes 378K times last year and spent an estimated $18K. The top 5 brands take 50% of clicks. Demand peaks in Apr–Sep. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 378K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +15.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months
378K
Growth, 90 days vs prior 90
+15.0%
Conversion, latest week
0.1%
Market size, estimated
$18Ka year
Peak month
April2.4× the quietest month
Top search term
blue dress shoes men52K searches a year

02 · Price

A sale here is worth $42.34.

Listings sell for $42.34 on average, from $9.97 to $121.31. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $42.34 that is $0 to $4K a year per listing.

Average price
$42.34inside the $15 to $100 sweet spot
Price range
$9.97–$121.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
11.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #376 within Shoes. It carries 1,337 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
97%
Out of stock, average day
3.6%
Average rank
#376in Shoes
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
1,337per listing
Listings tracked
70

04 · Newcomers

1 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
20
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Blue Dress Shoes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

33 falling

Sellers

42

Top-5 brand share

50%

Top 20: 89%

Top-5 click share

27%

Top 20: 54%

Open market

45%

  • Brand 119%
  • Brand 210%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 64%

Demand

Blue Dress Shoes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KPrime Day '24Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, Sep · busiest ÷ quietest = 2.4×

Search terms

Top Blue Dress Shoes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blue dress shoes men52K/yr
  • mens blue dress shoes40K/yr
  • navy blue dress shoes men32K/yr
  • blue loafers men24K/yr
  • blue suede shoes men30K/yr
  • royal blue dress shoes for men26K/yr
  • light blue dress shoes men17K/yr
  • royal blue shoes for men18K/yr
  • blue mens dress shoes15K/yr
  • blue suede shoes18K/yr

Reviews and returns

What reviews say buyers love and hate about Blue Dress Shoes

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Comfort-Overall”
12%of negative reviews mention “Quality-Overall”
11.2%of orders come back
“They look cheap”
A buyer, on “Quality-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Blue Dress Shoes questions

Answered from the same tracked data.