Blue Bra
MaybeThe top 5 products take only 10% of clicks. But an estimated 9.8% of orders come back, so Blue Bra is a Maybe.
- Flapen Score
- 57 / 100Top 10% of 16,930 Clothing, Shoes & Jewelry niches · +12 vs the category median of 4557
- Market size
- $72K/yr389K searches / yr
- 90-day growth
- +56.4%search demand this quarter
- Competition
- 10%top-5 click share · 61 brands · 110 sellers
Flapen Score
Blue Bra against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Blue Bra is stronger. Inside it, weaker.
Market
The Blue Bra market on Amazon at a glance
Shoppers on Amazon United States searched for Blue Bra 389K times last year and spent an estimated $72K. The top 5 brands take 52% of clicks. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 389K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +56.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.
- Searches, last 12 months
- 389K
- Growth, 90 days vs prior 90
- +56.4%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $72Ka year
- Top search term
- blue bra88K searches a year
02 · Price
A sale here is worth $18.72.
Listings sell for $18.72 on average, from $8.99 to $37.76. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $18.72 that is $0 to $2K a year per listing.
- Average price
- $18.72inside the $15 to $100 sweet spot
- Price range
- $8.99–$37.76
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 9.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #1,100 within Lingerie. It carries 3,300 reviews at 4.18 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 5.8%
- Average rank
- #1,100in Lingerie
- Average rating
- 4.18 starsAmazon United States average 4.42 stars
- Average reviews
- 3,300per listing
- Listings tracked
- 242
04 · Newcomers
6 of last year's 81 launches cleared the first-year sales bar.
81 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 81
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Blue Bra products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 13, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
HORISUN Bras for Women No Underwire Womens Wireless Bras Plus Size(Navy Blue 3XL)
- Price
- $18.49
- Rating
- 4.2/5
- Reviews
- 7,619
- Age
- 1y ago

Lilosy Sexy Floral Lace Scallop Underwire Push Up Sheer Lingerie Set Outfits Women See Through Match Thong Bra and Panty 2 Piece Royal Blue Medium
- Price
- $15.52
- Rating
- 4.0/5
- Reviews
- 664
- Age
- 1y ago

As Fairy Womens Soft Comfortable No Underwire Bras V Neck Seamless Push Up Bralettes Full Coverage Tshirt Brassiere Navy Blue 38B
- Price
- $19.87
- Rating
- 4.3/5
- Reviews
- 2,464
- Age
- 1y ago

Lilosy Sexy Cute Underwire Push Up Strappy Heart Embroidered Mesh Sheer Lingerie Set for Women Bachelorette See Through Bra and Panty 2 Piece Bow Light Blue Small
- Price
- $19.38
- Rating
- 4.2/5
- Reviews
- 1,831
- Age
- 4y ago

Avidlove Lingerie Sets for Women Sexy Lace Bra and Panty Cute Lingerie 2 Piece Underwear with Underwire Light Blue L
- Price
- $17.46
- Rating
- 4.2/5
- Reviews
- 179
- Age
- 1y ago
Trending
estimated 90-day click momentum
Avidlove Lace Bras for Women Sexy Balconette Lace Floral Bra Sheer Mesh Bras Unlined Underwire Lingerie Bra Navy Blue
- Price
- $19.19
- Rating
- 4.0/5
- Reviews
- 47
- Age
- 5mo ago

INLYRIC Womens Inbarely Triangle Bralette Plunge Unlined Seamless Bra No Underwire Sexy Comfortable Everyday Jazz Blue Small
- Price
- $19.35
- Rating
- 4.3/5
- Reviews
- 1,802
- Age
- 4mo ago

Seamless Jelly Bras for Women No Underwire Push Up Bra Full Coverage V-Neck Wirefree Bralettes Soft T-Shirt Everyday Bra Blue Large
- Price
- $17.18
- Rating
- 4.4/5
- Reviews
- 578
- Age
- 1y ago

zossav Push Up Bras for Women Add 2 Cups Sexy Lace Cleavage Extra Padded Plunge Bra Underwire 32B Royal Blue
- Price
- $24.05
- Rating
- 4.0/5
- Reviews
- 375
- Age
- 7mo ago

HORISUN Bras for Women No Underwire Womens Wireless Bras Plus Size(Navy Blue 3XL)
- Price
- $18.49
- Rating
- 4.2/5
- Reviews
- 7,619
- Age
- 1y ago
Newest
by launch date
Bali womens Bali Womens One Smooth Ultra Light Convertible Df3439 Full Coverage Bra In the Navy 36C US
- Price
- $20.22
- Rating
- 4.3/5
- Reviews
- 42,643
- Age
- 2mo ago

Bali Womens Double Support Spa Closure Wirefree Bra DF3372 In The Navy 36C
- Price
- $17.03
- Rating
- 4.3/5
- Reviews
- 19,026
- Age
- 2mo ago

INLYRIC Womens Inbarely Triangle Bralette Plunge Unlined Seamless Bra No Underwire Sexy Comfortable Everyday Jazz Blue Small
- Price
- $19.35
- Rating
- 4.3/5
- Reviews
- 1,802
- Age
- 4mo ago

Avidlove Lace Bras for Women Sexy Balconette Lace Floral Bra Sheer Mesh Bras Unlined Underwire Lingerie Bra Navy Blue
- Price
- $19.19
- Rating
- 4.0/5
- Reviews
- 47
- Age
- 5mo ago

zossav Push Up Bras for Women Add 2 Cups Sexy Lace Cleavage Extra Padded Plunge Bra Underwire 32D Royal Blue
- Price
- $24.23
- Rating
- 4.0/5
- Reviews
- 375
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 10% of clicks, no more. An open shelf where new products get seen.
Brands
61 falling
Sellers
110
Est. top-5 brand share
52%
Top 20: 86%
Est. top-5 click share
10%
Top 20: 28%
Open market
47%
- Avidlove26%
- As Fairy7%
- Lilosy6%
- zossav5%
- INLYRIC5%
- HORISUN5%
Search terms
Top Blue Bra search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- blue bra88K/yr
- navy blue bra38K/yr
- blue bralette33K/yr
- light blue bra34K/yr
- royal blue bra33K/yr
- blue lace bra42K/yr
- navy bra22K/yr
- baby blue bra13K/yr
- blue push up bra23K/yr
- light blue lace bra9K/yr
Reviews and returns
What reviews say buyers love and hate about Blue Bra
We read the reviews and the return reasons for every product selling here.
“Not a good fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blue Bra questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









