Is blazer jackets for women profitable to sell on Amazon United States?

The niche generates $1.9M/yr across 63 tracked products. 9 of 20 products launched in the last 360 days are still selling. 90-day search growth is -27.1%. Flapen's verdict: Worth a look (54/100).

How competitive is the blazer jackets for women niche?

24 brands and 29 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 66% of demand.

What do buyers complain about in blazer jackets for women?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Wrinkles. The return rate is 23.2% — above our launch gate.

When does demand for blazer jackets for women peak?

Demand peaks in Oct; the busiest month runs 2.6× the quietest.

What does it cost to enter the blazer jackets for women niche?

Listings span $10.11–$46.87; the average listing price is $35.13 (sweet spot $15–$100). The average incumbent carries 4,760 reviews — the moat a new listing must climb.

blazer jackets for women

Worth a look

Shows a sweet-spot price point ($35.13 avg), but high returns (23.2%) keeps it on the watch list.

Avg price

Incredible$35.13

avg listing price — sweet spot $15–$100

Market size

Great$1.9M

$1.9M/yr · 11.7M searches

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Competition

Great31%

top-5 click share — an open shelf

Price range

Great$10.11–$46.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Review moat

Bad4,759.52

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-27.1%

90-day search growth — must beat 0% to launch

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Returns

Bad23.2%

return rate — above 5% kills the launch gate

Signals High Returns

According to Flapen's Amazon United States niche tracking, blazer jackets for women is a $1.9M/yr Amazon United States market (11.7M searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Oct. Verdict: Worth a look — 54/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

blazer jackets for women market data

Units sold / yr: 40K–50K; avg 750–1,000/product
Revenue / yr: $1.4M–$1.8M; units × avg price
Conversion rate: 0.4%
Avg BSR: #29
Page quality: 0%
Prime: 97%
Sponsored: 98%
Out of stock: 0.3%
Avg brand age: 36 months
Avg seller age: 155 days

Competition & brand share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Brands

24 falling

Sellers

Top-5 brand share

66%

Top 20: 98%

Top-5 click share

31%

Top 20: 64%

Open market

27%

Cicy Bell21%
Ahlaray14%
PRETTYGARDEN13%
ELLEVEN10%
Traleubie8%
FOLUNSI7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -27.1% search growth over the last 90 days.

Peak months: Oct · busiest ÷ quietest = 2.6×

Open Trend

Top blazer jackets for women search terms

blazers for women4.0M/yr -27.5%0.2% conv.
womens blazer1.4M/yr -37.8%0.3% conv.
blazer922K/yr -24.5%0.1% conv.
blazers for women business casual788K/yr -41.5%0.2% conv.
black blazer women722K/yr -38.2%0.8% conv.
white blazer for women310K/yr +6.8%0.2% conv.
blazer dress for women564K/yr -45.7%0.0% conv.
women blazer413K/yr -29.5%0.2% conv.
womens blazers432K/yr -34.9%0.2% conv.
womens blazers & suit jackets296K/yr -23.1%0.1% conv.

All search terms

Top blazer jackets for women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Ahlaray Casual Black Blazer Jacket for Women Open Front Long Sleeve Work Office Large

Ahlaray$21.803.9★938 rev

FOLUNSI Womens Business Casual Cropped Blazer Lapel Collar Long Sleeve Work Office Suit Jacket with Fully Lined Black Medium

FOLUNSI$26.313.7★336 rev

Cicy Bell Womens Casual Blazers Open Front Long Sleeve Work Office Suit Jackets Blazer(Black Medium)

Cicy Bell$44.084.0★22,957 rev

Cicy Bell Womens Casual Blazers Open Front Long Sleeve Work Office Suit Jackets Blazer Black

Cicy Bell$44.124.0★22,957 rev

PRETTYGARDEN 2025 Blazers for Women Business Casual Long Sleeve Lapel Open Front Suit Jacket Work Blazer with Pockets (Coffee Medium)

PRETTYGARDEN$40.814.2★1,860 rev

Newest

by launch date

OmicGot Womens Black Blazer for Business Casual Office Work - Open Front Long Sleeve Lapel Suit Jacket with Pockets Large

OmicGot$26.4179 rev

3mo ago

Traleubie Black Cropped Blazers for Women - Notch Lapel Fully Lined Interview Work Office Professional Suit Jackets L

Traleubie$25.08101 rev

5mo ago

Mina Self Blazers Jacket for Women 2026 Fall Chocolate Brown Womens Blazer Tan Camel Lightweight Ladies Business Casual Work Fitted Petite Trendy Fashion Dressy Suits Womens Blazers & Suit Jackets

Mina Self$35.1089 rev

5mo ago

LETDIOSTO Cropped Blazers for Women XS-XL Black

LETDIOSTO$26.78135 rev

7mo ago

Anygresst Womens Classic Blazer Lapel Collar Open Front Long Sleeve Business Casual Work Office Suit Jackets M Black

Anygresst$19.5863 rev

7mo ago

What buyers say about blazer jackets for women

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall28%

“Fit is accurate”

Quality-Overall12%

“Looks well made”

Shape/Style6%

“I like the style”

Comfort-Overall5%

“Very comfortable”

Material Quality5%

“Material is super soft”

Color5%

“True color”

Value For Money4%

“super affordable”

Weight Light3%

“Very lightweight and true to size”

Advertised Vs Actual Product3%

“Description was accurate”

Soft Feel2%

“Its soft fabric”

What buyers complain about

Size-Overall27%

“Too short”

Quality-Overall7%

“Cheaply made”

Wrinkles5%

“Wrinkles do not come out”

Material Quality5%

“Not good material”

Color4%

“Color not true”

Sleeve Fit3%

“The sleeves ran short”

Advertised Vs Actual Product3%

“The Picture is deceptive”

Value For Money2%

“Looks a lot more expensive than it is”

Arm Fit2%

“Arms were too short”

Shape/Style2%

“Not casual as described”

Top return reasons

Size-Overall45%

Shoulder Fit8%

Material Quality8%

Sleeve Fit7%

Chest Fit6%

Length5%

Arm Fit4%