blaze orange hunting jacket
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Brand share
Great47%top-5 brand share — no brand owns this niche
Competition
Great29%top-5 click share — an open shelf
Avg price
Great$69.07avg listing price — sweet spot $15–$100
Price range
Okay$13.34–$202.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.5%return rate — above 5% kills the launch gate
Review moat
Bad9,409.77avg incumbent reviews — the moat a new listing must climb
Market size
Bad$0$0/yr · 42K searches
Growth
Bad-50.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, blaze orange hunting jacket is a $0/yr Amazon United States market (42K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 36/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
blaze orange hunting jacket market data
- Units sold / yr
- 100–250
- avg 0–100/product
- Revenue / yr
- $7K–$17K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #1,299
- Page quality
- 0%
- Prime
- 84%
- Sponsored
- 74%
- Out of stock
- 32.0%
- Avg brand age
- 55 months
- Avg seller age
- 171 days
Competition & brand share
Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.Brands
21 rising
Sellers
44
Top-5 brand share
47%
Top 20: 100%
Top-5 click share
29%
Top 20: 80%
Open market
46%
- Avizon11%
- GUGULUZA11%
- AYIN9%
- Kugnala8%
- Gamehide7%
- OTU7%
Demand & seasonality
Weekly Amazon search volume, last 74 weeks — -50.1% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 60.4×
Top blaze orange hunting jacket search terms
- orange hunting jacket16K/yr
- blaze orange jacket9K/yr
- blaze orange hunting jacket17K/yr
Top blaze orange hunting jacket products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
GUGULUZA Hunting Jacket with Fleece Lining Water Resistant Hooded Coat for Men Silent Deer Hunting Parka Upland Jackets (Blaze Orange XXL)
GUGULUZA$64.564.3★30 rev
Insulated Hunting Jacket Warm Fleece Lined Windproof Hunting Clothes Orange
Avizon$69.664.3★6 rev
AYIN Blaze Orange Hybrid Hunting Jacket Windproof Water-Resistant Fleece Coat with 8 Pockets High Visibility Safety Gear for Deer Upland & Small Game Hunting Insulated Cold Weather Jacket(Medium)
AYIN$59.970.0★0 rev
Insulated Hunting Jacket Warm Fleece Lined Windproof Hunting Clothes Orange
Avizon$71.944.3★6 rev
OTU Mens Lightweight Waterproof Hooded Rain Jacket Outdoor Raincoat Shell Jacket for Hiking Travel Orange S
OTU$36.644.5★15,093 rev
Newest
by launch date
NEW VIEW Upland Hunting Jacket 3.0 for Men Blaze Orange Hunting Jacket with Game Pouch Pheasant for Bird Quail- XXL
NEW VIEW$67.046 rev
AYIN Blaze Orange Hybrid Hunting Jacket Windproof Water-Resistant Fleece Coat with 8 Pockets High Visibility Safety Gear for Deer Upland & Small Game Hunting Insulated Cold Weather Jacket(Medium)
AYIN$59.970 rev
AYIN Blaze Orange Hybrid Hunting Jacket Windproof Water-Resistant Fleece Coat with 8 Pockets High Visibility Safety Gear for Deer Upland & Small Game Hunting Insulated Cold Weather Jacket(XLarge)
AYIN$59.410 rev
Insulated Hunting Jacket Warm Fleece Lined Windproof Hunting Clothes Orange
Avizon$69.666 rev
Insulated Hunting Jacket Warm Fleece Lined Windproof Hunting Clothes Orange
Avizon$71.946 rev
Trending
90-day click momentumAYIN Blaze Orange Hybrid Hunting Jacket Windproof Water-Resistant Fleece Coat with 8 Pockets High Visibility Safety Gear for Deer Upland & Small Game Hunting Insulated Cold Weather Jacket(Medium)
AYIN$59.970.0★
SITKA Stratus Jacket 100% Windproof Ultra-Quiet Removable Hood Safety Harness Port Micro-Grid Fleece Polartec Alpha Insulation Perfect for Mid to Late-Season Hunting - Black - X-Large
SITKA$162.834.7★
NEW VIEW Upland Hunting Jacket 3.0 for Men Blaze Orange Hunting Jacket with Game Pouch Pheasant for Bird Quail- XXL
NEW VIEW$67.044.6★
Beretta Mens Covey 2L Field Breathable Lightweight Ergonomic Fit Waterproof Hooded Hunting Jacket Charcoal And Blaze Orange XXL
Beretta$119.825.0★
AYIN Blaze Orange Hybrid Hunting Jacket Windproof Water-Resistant Fleece Coat with 8 Pockets High Visibility Safety Gear for Deer Upland & Small Game Hunting Insulated Cold Weather Jacket(XLarge)
AYIN$59.410.0★
What buyers say about blaze orange hunting jacket
What buyers praise and complain about, mined from review topics.What buyers love
“Fit great”
“warm sock cap”
“Great quality and perfect color for hunting”
“Color was exact”
“Most comfortable,”
“Great lightweight jacket”
“The brown light 'duck' canvas outer shell is completely lined, including the sleeves, with a soft, pliable, black felt-like lining, providing excellent insulation for its weight”
“very bright Orange for visibility”
“Great for hunting or work”
“its exactly what I expected”
What buyers complain about
“The jacket is running large”
“Love the wide neck part”
“The material itself is very thin also”
“The orange lint fuzz gets on everything”
“not care if it gets dirty”
“I wish it was more stretchy”
“Plus it is not warm at all because of this”
“The quality of the sweatshirt is low”
“The material itself is very thin also”
“I do however think it isn't very durable”
Top return reasons
Common questions
- Is blaze orange hunting jacket profitable to sell on Amazon United States?
- The niche generates $0/yr across 31 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -50.1%. Flapen's verdict: Skip it (36/100).
- How competitive is the blaze orange hunting jacket niche?
- 21 brands and 44 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 47% of demand.
- What do buyers complain about in blaze orange hunting jacket?
- Top complaints mined from reviews: Size-Overall, Neck Fit, Thickness. The return rate is 4.5%.
- When does demand for blaze orange hunting jacket peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 60.4× the quietest.
- What does it cost to enter the blaze orange hunting jacket niche?
- Listings span $13.34–$202.92; the average listing price is $69.07 (sweet spot $15–$100). The average incumbent carries 9,410 reviews — the moat a new listing must climb.