blaze orange beanie
Skip itSoft demand (-70.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$21.05avg listing price — sweet spot $15–$100
Price range
Great$5.02–$84.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great32%top-5 click share — an open shelf
Brand share
Good67%top-5 brand share — brands hold most of the demand
Returns
Okay4.0%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad14,651.96avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$19K$19K/yr · 105K searches
Growth
Bad-70.4%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, blaze orange beanie is a $19K/yr Amazon United States market (105K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 37/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
blaze orange beanie market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- $126K–$168K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #3,253
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 71%
- Out of stock
- 0.0%
- Avg brand age
- 52 months
- Avg seller age
- 143 days
Competition & brand share
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.Brands
26 rising
Sellers
106
Top-5 brand share
67%
Top 20: 96%
Top-5 click share
32%
Top 20: 70%
Open market
30%
- Carhartt48%
- EDTREK6%
- THINDUST5%
- Kninmdor4%
- Vortex4%
- OutdoorEssentials4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -70.4% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 27.3×
Top blaze orange beanie search terms
- orange skull cap7K/yr
- orange carhartt hoodie13K/yr
- blaze orange beanie26K/yr
- carhartt orange hoodie6K/yr
- orange carhartt hat7K/yr
- orange carhartt3K/yr
- neon orange beanie4K/yr
- carhartt orange hat4K/yr
- orange carhartt beanie13K/yr
- orange hunting beanie12K/yr
Top blaze orange beanie products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Carhartt Mens Knit Cuffed Beanie Brite Orange One Size
Carhartt$18.574.8★150,550 rev
Carhartt Mens Knit Cuffed Beanie Brite Orange One Size (104597)
Carhartt$19.994.7★1,252 rev
EDTREK Waterproof & Windproof Camo Beanie Hunting Hat - Timber & Blaze Orange Camo (Large Blaze Orange)
EDTREK$19.924.4★647 rev
Carhartt Mens Marquette Sweatshirt Brite Orange X-Large
Carhartt$53.944.8★25,666 rev
THINDUST Winter Thermal Skull Cap for Men Women - Warm Breathable Running Cycling Skiing Outdoor Helmet Liner Beanie Orange
THINDUST$12.504.5★299 rev
Newest
by launch date
YANIKY Cooling Skull Caps for Men Breathable Mesh Helmet Liner Sport Skull Caps for Women Sweat Caps Lightweight Cycling Cap (Orange)
YANIKY$9.9836 rev
THINDUST Winter Thermal Skull Cap for Men Women - Warm Breathable Running Cycling Skiing Outdoor Helmet Liner Beanie Orange
THINDUST$12.50299 rev
Kninmdor Sweat Wicking Skull Caps Cooling Helmet Liner Hat Running Beanie Cycling Skullcap Sleeping Cap for Men Women (Neon Orange)
Kninmdor$9.19186 rev
WOLFILIST Cooling Skull Cap Helmet Liner Lightweight Mesh Running Hat Fits Under Helmet Cycling Motorcycle Sweat Liner for Men Women(Orange)
WOLFILIST$8.2857 rev
Carhartt Mens Knit Cuffed Plaited Beanie Industry Red/Bright Orange One Size
Carhartt$24.7685 rev
Trending
90-day click momentumYANIKY Cooling Skull Caps for Men Breathable Mesh Helmet Liner Sport Skull Caps for Women Sweat Caps Lightweight Cycling Cap (Orange)
YANIKY$9.984.0★
Kninmdor Sweat Wicking Skull Caps Cooling Helmet Liner Hat Running Beanie Cycling Skullcap Sleeping Cap for Men Women (Neon Orange)
Kninmdor$9.194.3★
WOLFILIST Cooling Skull Cap Helmet Liner Lightweight Mesh Running Hat Fits Under Helmet Cycling Motorcycle Sweat Liner for Men Women(Orange)
WOLFILIST$8.284.2★
TOPLOR Sweat Wicking Beanie Cap Hat Skull Cap Pirate Hat Bandana Head Wrap for Men and Women (Orange)
TOPLOR$7.994.4★
Carhartt Mens Iconic K87 Pocket T-Shirt Brite Orange Large
Carhartt$18.194.6★
What buyers say about blaze orange beanie
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Warm hat”
“Size fits most”
“Bright Color”
“Most comfortable,”
“very breathable,”
“Product was as described”
“They are lightweight”
“I love the vents on the side of it ive already wore it through some 80° days and its great”
“Comfortable material from a trusted brand”
What buyers complain about
“Weird fit”
“Wrong color”
“I want one that is thin”
“not as described”
“NOT to be worn in cold weather”
“Disappointing I expected a different material this material is nylon rayon synthetic not good when welding”
“It needs structure”
“breathable, and without a button on top. which interferes with ear protection”
“looks used already”
Top return reasons
Common questions
- Is blaze orange beanie profitable to sell on Amazon United States?
- The niche generates $19K/yr across 49 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -70.4%. Flapen's verdict: Skip it (37/100).
- How competitive is the blaze orange beanie niche?
- 26 brands and 106 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 67% of demand.
- What do buyers complain about in blaze orange beanie?
- Top complaints mined from reviews: Size-Overall, Color, Thickness. The return rate is 4.0%.
- When does demand for blaze orange beanie peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 27.3× the quietest.
- What does it cost to enter the blaze orange beanie niche?
- Listings span $5.02–$84.59; the average listing price is $21.05 (sweet spot $15–$100). The average incumbent carries 14,652 reviews — the moat a new listing must climb.