Black Wide Brim Hat Women
FailShoppers spend an estimated $23K a year here, so Black Wide Brim Hat Women is a Fail.
- Flapen Score
- 49 / 100Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 4549
- Market size
- $23K/yr90K searches / yr
- 90-day growth
- +6.3%search demand this quarter
- Competition
- 21%top-5 click share · 73 brands · 99 sellers
Flapen Score
Black Wide Brim Hat Women against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Black Wide Brim Hat Women is stronger. Inside it, weaker.
Market
The Black Wide Brim Hat Women market on Amazon at a glance
Shoppers on Amazon United States searched for Black Wide Brim Hat Women 90K times last year and spent an estimated $23K. The top 5 brands take 34% of clicks. Demand peaks in Sep–Oct. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.
- Searches, last 12 months
- 90K
- Growth, 90 days vs prior 90
- +6.3%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $23Ka year
- Peak month
- October3.8× the quietest month
- Top search term
- flat brim hats for women17K searches a year
02 · Price
A sale here is worth $29.39.
Listings sell for $29.39 on average, from $8.61 to $129.17. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $29.39 that is $0 to $3K a year per listing.
- Average price
- $29.39inside the $15 to $100 sweet spot
- Price range
- $8.61–$129.17
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 7.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #509 within Fedoras. It carries 1,714 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 94%
- Out of stock, average day
- 6.0%
- Average rank
- #509in Fedoras
- Average rating
- 4.38 starsAmazon United States average 4.42 stars
- Average reviews
- 1,714per listing
- Listings tracked
- 115
04 · Newcomers
4 of last year's 15 launches cleared the first-year sales bar.
15 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 15
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Black Wide Brim Hat Women products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Pork-Pie-Fedora-Hat Wide Brim Felt Flat-Top-Boater Hat for Men Women
- Price
- $19.65
- Rating
- 4.3/5
- Reviews
- 156
- Age
- 1y ago

Senker Fashion Sun Hats for Women Oversize Wide Brim Straw Beach Hat Floppy Foldable Roll-Up Summer Vacation UPF 50+ Black
- Price
- $15.24
- Rating
- 4.2/5
- Reviews
- 1,031
- Age
- 4y ago

Vintage Wide Brim Flat-Top Fedora Hat - Panama Porkpie Boater Church Derby Jazz Hat with Bow Belt (Black)
- Price
- $24.36
- Rating
- 4.0/5
- Reviews
- 14
- Age
- 2y ago

DRESHOW Women Classic Felt Fedora Wide Brim Floppy with Belt Buckle Panama Hat (Fits 56-58cm Head)
- Price
- $18.67
- Rating
- 4.3/5
- Reviews
- 1,070
- Age
- 7y ago

Black Felt Fedora for Women Men - Classic Wide Brim Boater Hat Flat Top Large-Derby-Cap Unisex
- Price
- $26.62
- Rating
- 4.3/5
- Reviews
- 182
- Age
- 3y ago
Trending
estimated 90-day click momentum
Beach Sun Hats for Women Wide Brim Straw Hat Floppy Packable UPF 50+ UV Protection with for Summer Black
- Price
- $20.62
- Rating
- 4.5/5
- Reviews
- 454
- Age
- 3y ago

Hudiefly Black Dramatic Wide Brim Straw Hat for Women Audrey-Inspired Oversized Fit Fully Round Brim Hard Structured (Not Floppy) Beach Style
- Price
- $74.56
- Rating
- 4.5/5
- Reviews
- 39
- Age
- 3y ago

Straw Boater Summer Sun Hat - Wide Brim Fedora Panama Summer Beach Hat for Men Women(Size:Large)
- Price
- $18.72
- Rating
- 4.6/5
- Reviews
- 171
- Age
- 2y ago

Croogo Snapback Hats for Men Women 5 Panel Baseball Cap Classic Trucker Hat Flat Brim Hats Cadet Cap Pink-5P02
- Price
- $17.76
- Rating
- 4.3/5
- Reviews
- 141
- Age
- 4y ago

Oversized Beach Straw Hats for Women Extra Large Wide Brim Beach Hat Foldable Roll up Floppy Sun Hat Summer UV Protection (Black)
- Price
- $17.79
- Rating
- 4.3/5
- Reviews
- 469
- Age
- 4y ago
Newest
by launch date
Columbia Unisex Ratchet Strap Snap Back Hat Everblue/Pup Patch One Size
- Price
- $21.86
- Rating
- 4.3/5
- Reviews
- 281
- Age
- 1y ago

H.Busque Big Brim Fedora Mens Women Felt Boho Hat Panama Dress Up Hats Beige
- Price
- $38.05
- Rating
- 4.5/5
- Reviews
- 72
- Age
- 1y ago

H.Busque Boho Western Hat Big Wide Brim Fedora Hat Felt Panama Hat Dress Up Hat for Men Women Orange
- Price
- $40.01
- Rating
- 4.3/5
- Reviews
- 190
- Age
- 1y ago

FLUFFY SENSE. Big Wide Brim Felt Rancher Fedora Hat for Women and Men - Boho Western Hat with 4 inches Flat Brim (US Alpha Medium Chocolate Brown)
- Price
- $40.45
- Rating
- 4.4/5
- Reviews
- 211
- Age
- 1y ago

DRESHOW Women Classic Felt Fedora Wide Brim Floppy with Belt Buckle Panama Hat
- Price
- $18.24
- Rating
- 4.3/5
- Reviews
- 1,070
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 21% of clicks, no more. An open shelf where new products get seen.
Brands
73 rising
Sellers
99
Est. top-5 brand share
34%
Top 20: 70%
Est. top-5 click share
21%
Top 20: 49%
Open market
62%
- XuoAz7%
- FLUFFY SENSE.7%
- Pro Celia7%
- DRESHOW7%
- H.Busque6%
- Senker Fashion5%
Demand
Black Wide Brim Hat Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct · busiest ÷ quietest = 3.8×
Search terms
Top Black Wide Brim Hat Women search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- flat brim hats for women17K/yr
- black wide brim hat22K/yr
- black wide brim hat women13K/yr
- wide brim black hat11K/yr
- womens flat brim hat4K/yr
- black brim hat women6K/yr
- black brim hat6K/yr
- wide brim felt hats for women7K/yr
- western fedora hats for women4K/yr
Reviews and returns
What reviews say buyers love and hate about Black Wide Brim Hat Women
We read the reviews and the return reasons for every product selling here.
“Fit is horrible”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Black Wide Brim Hat Women questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









